Digital Marketing & Content Specialist

Beedie
Vancouver
CAD 50,000 - 80,000
Job description

At Beedie, we foster talent, encourage innovation, and reward success.

We’re always looking for like-minded people to join our team and share our passion for doing the best work of our lives. Our approach is simple: we work hard, we have fun, and we make a difference. And, we’ve been recognized as a top employer provincially and nationally. Our people are the heart and soul of our organization. If you are passionate, hardworking, ambitious, and want to be part of a dynamic and growing company that will take your career forward, join us.

Position Overview

Join Beedie Living’s dynamic marketing team and play a key role in promoting our residential communities! We are looking for a creative and data-driven Digital Marketing & Content Specialist to help shape our brand’s online presence.

If you're passionate about content creation, social media growth, and digital strategy, this role is for you. You will develop and execute content plans, optimize digital channels, and analyze performance to drive engagement and growth.

We are downtown Vancouver in-office collaborators and have the ability to be on-location at presentation centers, sites and events.

Key Responsibilities

Content Creation & Strategy
  1. Develop and execute content strategies aligned with business goals.
  2. Create and maintain a content calendar for social media, blog posts, and other digital channels.
  3. Manage and grow social media platforms (Instagram, Facebook, YouTube, LinkedIn), tailoring content for each audience.
  4. Engage with audience through direct messages, comments, and community management.
  5. Produce high-quality content, including photography, videography, and graphic design.
Website Management & Analytics
  1. Oversee website updates, ensuring an optimized user experience.
  2. Track and analyze website traffic, impressions, and engagement metrics.
  3. Implement SEO best practices to improve search rankings.
  4. Conduct keyword research and develop an SEO best practices handbook.
  5. Generate monthly performance reports for social media and website analytics.
Paid Advertising & Digital Optimization
  1. Manage and optimize paid advertising campaigns, including keyword strategy, conversion tracking, and pixel implementation.
Desired Skills and Experience
  1. Understanding of Vancouver’s residential real estate development industry is required.
  2. A valid driver’s license and a vehicle are required.
  3. Minimum 3 years of experience in a related role.
  4. Strong understanding of social media platforms and content creation tools (ie. Canva, Adobe Suite, etc.).
  5. Experience with Meta Business Suite, SEO, website management, and analytics tools (Google Analytics, SEMrush, etc.).
  6. Proficiency in photography, videography, and drone operation is a plus.
  7. Highly collaborative and flexible approach to teamwork.
  8. Excellent organizational, time-management, and communication skills.
  9. AI experience is a plus.

We value your interest in Beedie. While we can only respond to shortlisted applicants, we will keep your information on file and consider you for future opportunities as they come available.

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