Digital Marketing & Automation Specialist

Danté Personnel Recruitment; Alberton; On-site; CAD 80,000 - 100,000; Full time

Job summary

A recruitment firm seeks a Digital Marketing & Automation Specialist to enhance digital strategies using innovative tools and AI. This role involves executing SEO strategies, running ad campaigns, designing workflows, and creating AI-generated content, aiming for a blend of creativity and analytical skills.

Qualifications

• Proven experience in SEO and running paid campaigns (Google, Meta).
• Familiarity with automation tools and data scraping.
• Experience building chatbots and basic app design.

Responsibilities

• Plan and execute SEO strategies to increase visibility.
• Run digital ad campaigns on various platforms.
• Design and automate workflows for campaigns.

Skills

SEO

Digital Advertising

Automation Tools

Chatbot Integration

Data Scraping

UI/UX Design

AI Content Generation

Job description

SA - Gauteng, Alberton Digital Marketing & Automation Specialist

Location : Alberton

Salary : R15 000 - R35 000 CTC Per Month

Type : Contract

About the Role :

We’re looking for a dynamic Digital Marketing & Automation Specialist to help scale our digital efforts across platforms using modern tools and AI. This role combines creativity, analytics, and technical execution.

Key Responsibilities :

• Plan and execute SEO strategies to increase search visibility
• Run digital ad campaigns (Meta and Google platforms)
• Segment and market to a specified customer database
• Design and automate workflows for user journeys and campaign triggers
• Build or implement chatbots for lead capture and user interaction
• Perform data scraping to gather insights or leads from the web
• Assist with basic app design , focusing on UI / UX and notification systems
• Create or curate AI-generated content (using tools like ChatGPT, Jasper, Canva, etc.)

Minimum requirements :

• Proven experience in SEO and running paid campaigns (Google, Meta)
• Familiarity with automation tools
• Experience building or integrating chatbots
• Knowledge of data scraping tools
• Basic app prototyping / design
• Strong understanding of AI tools for content generation
• Self-driven, organized, and adaptable to evolving technologies