Digital Growth Performance Consultant

Sun Life Financial; Toronto; On-site; CAD 58,000 - 97,000; Full time

Job summary

Join Sun Life Financial as a Digital Growth Performance Consultant, where you will lead SMS marketing strategies and enhance digital engagement for advisors. This role requires a strategic thinker with a passion for digital marketing and strong collaboration skills. Enjoy a supportive work environment with opportunities for professional growth and a competitive salary.

Benefits

Flexible Benefits

Pension, stock and savings programs

Qualifications

• Minimum 2-3 years in SMS texting, website, email and social media management.
• Proven track record of success in digital technology and strategies.

Responsibilities

• Manage the advisor SMS marketing strategy and its ongoing improvement.
• Grow adoption of digital marketing platforms and tools.
• Build relationships with advisors and business partners.

Skills

SMS marketing

Digital savviness

Collaboration skills

Problem-solving skills

Organizational skills

Education

University degree or equivalent business experience

Job description

Digital Growth Performance Consultant page is loaded

Digital Growth Performance Consultant

Apply locations Toronto, Ontario Sun Life Waterloo King time type Full time posted on Posted Yesterday job requisition id JR00111232

You are as unique as your background, experience and point of view. Here, you’ll be encouraged, empowered and challenged to be your best self. You'll work with dynamic colleagues - experts in their fields - who are eager to share their knowledge with you. Your leaders will inspire and help you reach your potential and soar to new heights. Every day, you'll have new and exciting opportunities to make life brighter for our Clients - who are at the heart of everything we do. Discover how you can make a difference in the lives of individuals, families and communities around the world.

Job Description:

As the Digital Growth Performance Consultant, you will lead advisor SMS marketing and growth performance. This role is suited for you, if you’re a strategic thinker, and passionate about the digital adoption of SMS marketing amongst our advisors. You will be responsible for managing the rollout, and ongoing optimization of our texting platform strategy, and working with internal partners to assess its impact within our digital ecosystem of cross-channel advisor marketing.

You will contribute to the growth of the advisor digital presence and achieve business goals by driving the adoption and usage of innovative marketing technologies. You will be responsible for implementing industry best practices and continuously enhancing the way that Clients and prospects are engaging with advisors digitally.

The successful candidate is curious, values continuous learning, and excels at building relationships with business partners, colleagues, and advisors. The candidate is forward-thinking, resilient, adaptable, has excellent communication and organizational skills, and collaborates effectively with partners to shape and deliver digital roadmaps.

You will contribute to operational excellence by managing essential administrative functions pertaining to the role, and will help create exceptional experiences for our advisors, playing a key role in ensuring smooth day-to-day processes.

The Digital Growth Performance Consultant reports to the Director, Digital Marketing Services within the Advisor Sales and Marketing Support team in Retail Advice & Solutions. The Advisor Sales and Marketing Support team provides best in class marketing support to advisors to help Clients achieve lifetime financial security and live healthier lives.

What will you do?

• Manage the advisor SMS marketing strategy and its ongoing improvement to drive business outcomes
• Grow adoption of digital marketing platforms and tools to evolve the advisor experience
• Elevate effectiveness of the tools & content in the platforms to drive business outcomes
• Build relationships with advisors and business partners; gather feedback to refine and improve
• Partner with our Digital Enterprise team to improve the platforms
• Be the expert in communication, training, and coaching for advisors specific to SMS marketing
• Champion innovation, pilot new functionalities, and stay atop of industry news
• Lead, execute and report on business cases
• Manage growth performance of SMS marketing in-platform to hit business goals.
• Manage business and compliance risk with partners
• Lead administrative functions as required by the role

What do you need to succeed?

• SMS marketing and performance
• Digital savviness
• Experience in social media or email marketing and performance management
• Strong collaboration and influencing skills to build and maintain relationships within advisors and partners
• Growth performance analytics
• Proactive problem-solving skills
• Strong organizational skills
• Ability to embrace change and adapt to constantly evolving business priorities

What will be nice to have:

• University degree or equivalent business experience
• Minimum 2-3 years in SMS texting, website, email and social media management and growth performance
• Proven track record of success leading, influencing and implementing digital technology and strategies
• Financial Services industry experience is a strong asset

What’s in it for you?

• We’re proud to be a Best Workplace for Hybrid Work by Great Place to Work Canada
• Be part of our continuous improvement journey in developing the next greatest digital enterprise experience that is united by our Purpose: to help Clients and Employees achieve lifetime financial security and live healthier lives.
• Flexible Benefits from the day you join to meet the needs of you and your family.
• Pension, stock and savings programs to help build and enhance your future financial security.

The Base Pay range is for the primary location for which the job is posted. It may vary depending on the work location of the successful candidate or other factors. In addition to Base Pay, eligible Sun Life employees participate in various incentive plans, payment under which is discretionary and subject to individual and company performance. Certain sales focused roles have sales incentive plans based on individual or group sales results.

Diversity and inclusion have always been at the core of our values at Sun Life. A diverse workforce with wide perspectives and creative ideas benefits our clients, the communities where we operate and all of us as colleagues. We welcome applications from qualified individuals from all backgrounds.

Persons with disabilities who need accommodation in the application process or those needing job postings in an alternative format may e-mail a request to [e-mail] .

At Sun Life we strive to create a flexible work environment where our employees are empowered to do their best work. Several flexible work options are available and can be discussed throughout the selection process depending on the role requirements and individual needs.

We thank all applicants for showing an interest in this position. Only those selected for an interview will be contacted.

Salary Range:

58,000/58 000 - 97,000/97 000

Job Category:

Marketing

Posting End Date:

29/05/2025

Shine together

At Sun Life, you can be your most brilliant self. Our supportive, flexible, and inclusive work environment is one where you – and your career – can thrive. Whatever your aspirations, collaborative leaders and colleagues are ready to help you learn, grow, and succeed.

We’re a global company with a passion for people. Our purpose is to help Clients achieve lifetime financial security and live healthier lives. As a team of 30,000 across 26 countries, our impact is far-reaching, and locally relevant There’s power in numbers. As part of Sun Life’s growing team, you have an impact on people in your community and around the world.

Shape the future

With an optimistic eye on a brighter future, we drive to innovate. Be part of leading change, push boundaries and try new ways of working. Use data to drive bold actions. Be agile and pivot as we test and learn. At Sun Life, we’re driving transformation, sustainability and innovation for our Clients, employees, partners, and communities. Join us. Together, we can make the future brighter.