Digital and Marketing Manager

freelance.ca; North Bay; On-site; CAD 80,000 - 110,000; Full time

Job summary

A leading hospitality and real estate firm is seeking an innovative Digital and Marketing Manager to lead their digital strategy. This role involves developing integrated marketing campaigns, managing budgets, and leading a team. Candidates should have 5–8 years of marketing experience and expertise in digital tools. Competitive salary and benefits offered.

Benefits

Competitive salary + performance bonus

Health, dental, and vision insurance

Travel discounts at affiliated hotel properties

Career development and growth opportunities

Qualifications

• 5–8 years of marketing experience, with at least 3 years in a digital marketing leadership role.
• Experience in hospitality, real estate, or multi-location businesses preferred.
• Strong project management and team leadership skills.

Responsibilities

• Develop and implement integrated digital marketing campaigns (SEO, SEM, social media, email).
• Manage and optimize marketing budgets to maximize ROI.
• Track KPIs and provide regular reports with insights and recommendations.

Skills

Digital marketing tools

Data-driven decision-making

Project management

Team leadership

Marketing platforms (Google Ads, Meta, Mailchimp)

Education

Bachelor’s degree in Marketing, Communications, Digital Media

MBA

Tools

Google Analytics

Adobe Creative Suite

WordPress

Job description

Job Description Office location : North York, ON (Onsite) Duration : Full-time Reports to : Director of Marketing / VP, Business Development Industry : Hospitality, Real Estate, and Development Experience Level : Mid–Senior Level Description

• One of the leading players in the hospitality and real estate industry, known for building high-quality developments and managing top-tier hotel properties. They are seeking an innovative and results-driven Digital and Marketing Manager to lead their digital strategy and drive impactful marketing initiatives across our portfolio.
• This strategic role requires hands-on expertise in digital marketing tools, data-driven decision-making, and a deep understanding of hospitality marketing trends.
• Apply now to be part of a team shaping the future of hospitality and real estate.

Key Responsibilities :

Strategy & Execution

Develop and implement integrated digital marketing campaigns (SEO, SEM, social media, display ads, email, content marketing).

Lead brand-building initiatives across all properties and platforms.

Manage and optimize marketing budgets to maximize ROI.

Content & Branding

Oversee content creation for websites, blogs, social media, and promotional materials.

Ensure consistency in brand voice and visual identity across all channels.

Data & Analytics

Track KPIs (e.g., conversion rates, traffic, campaign performance) and provide regular reports with insights and recommendations.

Use tools like Google Analytics, Meta Ads Manager, and CRM platforms to optimize engagement.

Team & Vendor Management

Lead a team of marketing coordinators, graphic designers, and digital specialists.

Manage relationships with external agencies, freelancers, and influencers.

What We’re Looking For :

Bachelor’s degree in Marketing, Communications, Digital Media, or a related field; MBA is a plus.

5–8 years of marketing experience, with at least 3 years in a digital marketing leadership role.

Experience in hospitality, real estate, or multi-location businesses preferred.

Proficiency in digital marketing platforms (Google Ads, Meta, Mailchimp, HubSpot, etc.).

Strong project management and team leadership skills.

Knowledge of website CMS (e.g., WordPress) and graphic tools (e.g., Canva, Adobe Creative Suite).

Preferred Personal Attributes

Results-oriented with a strong commercial mindset.

Creative thinker with attention to detail.

Exceptional communication and interpersonal skills.

Agile and adaptable in a fast-paced, dynamic environment.

Perks & Benefits :

Competitive salary + performance bonus

Health, dental, and vision insurance

Travel discounts at affiliated hotel properties

Career development and growth opportunities

Eligibility and Application Steps

If you are enthusiastic about this exciting opportunity, we kindly request you to provide the following documents via E-mail.

Without mandatory documents, we cannot submit a candidate.

Updated Resume in word format (Mandatory)

Skills Matrix and References (Mandatory)

Expected hourly rate (Mandatory)

Visa Status (Mandatory)

LinkedIn ID (Mandatory)

Please only apply if you meet the qualifications mentioned above.

Qualification Bachelor DegreeJob Related Sector(s)Consultant - Digital Marketing Experience

Greater Than 10 Year