Overview
As part of the Global Marketing group, the role provides consulting and delivery services in the field of digital analytics with a focus on data collection design and implementation. This is a hands-on role with significant scope that will require working closely with fellow digital analytics professionals, IT and business partners to enable and sustain rich data collection.
Responsibilities
- Implement tracking code (web analytics, ad, social media) through tag management technology (primarily Tealium iQ) in a variety of digital channels (e.g. AEM and Salesforce).
- Convert data collection requirements into technical solutions, which may include custom scripting.
- Execute quality assurance (QA).
- Cultivate productive relationships and collaborate with analytics teams, developers and business stakeholders to build tracking solutions.
- Maintain code quality, and adhere to internal guidelines related to security, privacy and platform administration.
- Resolve data collection issues and identify improvement opportunities.
- Assist in the development and documentation of best practices for improving operational efficiencies.
Qualifications
- Experience working with tag management tools (e.g. Tealium, Google, Adobe). Server-side tag management experience is an asset.
- Intermediate to advanced JavaScript, jQuery, HTML and CSS
- Strong debugging skills using browser developer tools, and proficiency with web debugging proxy tools (e.g. Fiddler, Charles Proxy)
- Experience with Content Security Policy (CSP), Cookies, and Web Storages (localstorage & sessionstorage)
- Familiarity with Adobe Analytics, and ad / social media data collection.
- Highly motivated to excel with little supervision.
- Detail oriented, organized and reliable.
- Strong communications (written and verbal).
- Able to prioritize and juggle tasks efficiently with a focus on business value.
- Experience interacting with and developing strong working relationships with internal clients and other stakeholder groups.
- University degree with 3-5 years of experience or an equivalent combination of education and professional experience.
What’s in it for you?
- Great Place to Work Certified for Most Trusted Executive Team in Canada – 2025, 2024 and 2023
- Great Place to Work Certified for Best Workplaces in Canada - 2025
- Canada Order of Excellence for Mental Health at Work certification from Excellence Canada. Sun Life is one of only four companies in Canada to ever receive this certification – 2024
- Top Work Places for Remote Work – Monster Canada - 2024
- Great Place to Work Certified for Best Workplaces in Canada – 2024 and 2022
- Great Place to Work Certified for Best Workplaces for Women in Canada - 2024
- Flexible hybrid work model.