Demand Generation Manager (6 month contract)

Security Compass; Toronto; Hybrid; CAD 80,000 - 90,000; Full time

Job summary

Security Compass seeks a Demand Generation Manager to bolster their marketing team. This role involves executing multi-channel campaigns, optimizing performance through A/B testing, and collaborating across teams. Ideal candidates will have B2B marketing experience and strong project management skills, with a commitment to learning and growth in a dynamic workplace.

Benefits

Flexible work hours

Open vacation policy

Dedicated training budget

Qualifications

• 2+ years of experience in B2B marketing, internships or co-op roles welcome.
• Understanding of digital marketing channels and the B2B buyer's journey.
• Familiarity with CRM and marketing automation platforms like Salesforce and Pardot.

Responsibilities

• Assist in the execution of multi-channel marketing campaigns including email and LinkedIn.
• Support A/B testing efforts to optimize performance.
• Track and organize campaign assets and performance metrics.

Skills

Organizational skills

Project management skills

Understanding of digital marketing

Detail-oriented

Eagerness to learn

Job description

We here at Security Compass are on a mission to create a world where we can trust technology, where we empower teams to build secure software by design. Achieved by building security into end-to-end processes and driving strong business outcomes with our portfolio of application security training courses and interactive exercises.

We're looking for a motivated and detail-oriented Demand Generation Manager to support our marketing team in executing campaigns that drive awareness, engagement, and qualified pipeline. This is an exciting opportunity to gain hands-on experience with digital marketing, marketing automation, and B2B lead generation in a fast-paced, collaborative environment. You'll play a key role in campaign execution, performance tracking, and cross-functional support for our demand generation efforts. This role reports to the Senior Manager of Demand Generation.

We are open to candidates across the Greater Toronto Area (GTA). We are a remote-first company with a head-office in Toronto. We don't mandate team members to come in on a particular schedule, however we encourage team members to come into the office to foster connection with their colleagues on a schedule that works for them personally.

What you'll do

• Assist in the execution of multi-channel marketing campaigns including email, LinkedIn, landing pages, and paid media
• Support A / B testing efforts across emails and ads to optimize performance
• Coordinate with sales and marketing to ensure lead follow-up, alignment, and handoff processes are smooth and timely
• Track and Assist in maintaining and organizing campaign assets, performance metrics, audience lists, and performance documentation
• Learn and work with platforms like Salesforce, Pardot (or similar), LinkedIn Campaign Manager, and other marketing tools

What you'll need to succeed

• 2+ years of experience / campaign manager in B2B marketing, internships or co-op roles welcome
• Understanding of digital marketing channels and the B2B buyer's journey
• Familiarity with CRM and marketing automation platforms (e.g., Salesforce [required} Pardot, HubSpot, Demandbase [preferred))
• Strong organizational and project management skills with keen attention to detail, along with a foundational understanding of AI and its applications in marketing
• Eagerness to learn, take initiative, and grow in the field of demand generation

Why Security Compass?

• Make a difference . Our suite of products and services help make software more secure for our customers, their clients and the world as a whole.
• Have a voice. Be trusted. Our organizational structure and open communication programs create an environment where employees drive the company's culture and decisions.
• Have fun. Our social events and games around the office are the just a few ways we let loose. We don't take ourselves too seriously.
• Universal Acceptance. Diversity is our differentiator. We speak up for inclusion. We respect all forms of intelligence.
• Be innovative. We give dedicated time to focus on passion projects and encourage new ideas in all that we do. We encourage disruptive thinking
• Grow your career. We make your growth and learning a priority by giving a dedicated training budget. We create opportunities to take on new projects in security and beyond.
• Find balance. We support work from home, have flexible work hours, and open vacation.

What does the interview process look like?

• Phone Interview – You'll start with a 20-minute phone screen with someone from our Recruitment team to learn more about your background and goals for your next role.
• Hiring Manager Interview (1 hour) - This is an opportunity to meet with the Senior Manager of Demand Generation and learn more about the role, the team and the specifics of the role, while they learn more about your job specific experience and how you like to work.
• Practical Assessment - a 30 minute practical exercise solving a particular campaign management scenario.
• Executive Interview - An opportunity to meet with our Chief Marketing Officer and discuss your practical.
• Culture-Add Interview – 30-minute virtual meeting with either our Chief People & Culture Officer or CEO to learn how your values align with our CCOAR values of Customer Focus, Collaboration, Ownership, Authenticity and Respect.

Click here to start imagining your future at Security Compass!

Security Compass is an equal opportunity employer. We are committed to meeting the accessibility needs of all individuals in accordance with the Accessibility for Ontarians with Disabilities Act (AODA) and the Ontario Human Rights Code (OHRC). Should you require any accommodation, please inform so that an inclusive and barrier free process can be provided to all applicants. All information provided will be addressed confidentially.

The listed salary range reflects base pay and may vary based on the candidate's qualifications, experience, and skill level. Final compensation will be determined after evaluating each applicant's unique background and skills for the role.

GTA pay range

80,000—$90,000 CAD

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Demand Generation Manager • Toronto, ON, Canada