Customer Insights Manager (Walmart & Giant Tiger)

PepsiCo; Mississauga; Hybrid; CAD 80,000 - 120,000; Full time

Job summary

A prominent global brand seeks a Customer Insights Manager to drive category success through insightful data analysis and relationship-building with key retail partners. This pivotal role involves synthesizing data into actionable insights, fostering growth, and aligning category strategies with retailer objectives, all within a welcoming and innovative company culture.

Qualifications

• 4+ years relevant CGP experience with grocery retail merchandising.
• Strong capability to synthesize disparate data for insights.
• High proficiency in Excel & Power Point.

Responsibilities

• Establish relationships with retail partners for better engagement.
• Analyze category trends to drive sales and profit.
• Develop actionable recommendations based on category insights.

Skills

Data analysis

Presentation skills

Storytelling

Education

Bachelor’s degree in Business/Economics/Social Sciences

Tools

Excel

Power Point

Nielsen data

Job description

Overview

The role Customer Insights Manager (Walmart & Giant Tiger) - Insights reports to the Sr Customer Insights Manager, Walmart within the Customer Insights Team. This position contributes to PepsiCo’s category success by applying foundational knowledge of the category and best practices against retailer objectives, strategies, and opportunities. This person will translate business data to compelling insights, identify opportunities and develop fact-based recommendations that support achievement of both the retailer and PepsiCo sales and profit objectives. The Customer Insights Manager is responsible to provide on-going assessment and monitoring to determine the effectiveness of various business tactics.

At PepsiCo, you’re invited to be a part of a global team of innovators who make, move, and sell these products—which are enjoyed by more than 1 billion people a day. A career at PepsiCo means working in a culture where everyone’s welcome. Here, you can dare to be yourself. No matter who you are or where you’re from, you can influence the people around you and the world at large. By showing up, you’ll have the opportunity to learn, develop and grow your skills for the future. Our supportive teams can fuel your professional goals to make a global impact on people and the planet. Join us. Dare for Better.

Responsibilities

• Customer Engagement: Establish strong working relationships to increase depth of understanding and build trust with retail partners via regular touch points
• Category Insights: Analyze business trends and segment performance to identify opportunities to effectively drive category sales and profit
• Growth Drivers: Evaluate assortment, shelving, pricing and promotion to influence the retailer execution strategy and/or JBP/CDA process
• Space Evaluation: Examine shelf space measures and propose a shopper friendly planogram, adhering to merchandising standards
• Presentations: Synthesize category, consumer and shopper insights to deliver a clear and concise story leading to fact-based and actionable recommendations
• Capabilities: Leverage a solid understanding of the analytic process and tools to support the successful achievement of category management and sales agenda

Qualifications

Qualifications:

• Bachelor’s degree (Business/Economics/Social Sciences degree preferred)
• 4+ years relevant CGP experience, with an understanding of grocery retail merchandising
• Strong ability to pull disparate pieces of data together for a cohesive and insightful category story
• Strong presentation and storytelling skills
• High proficiency in the use of Excel, Power Point
• Experience with Nielsen data an asset

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