CRM & Email Marketing Assistant (Remote, Canada)

The Heather Cutler Foundation; Mount Pearl; Remote; CAD 60,000 - 80,000; Part time

Job summary

A nonprofit organization focused on pancreatic cancer advocacy is looking for a CRM & Email Marketing Assistant to engage and grow their supporter base through effective email campaigns. This remote volunteer role requires strong writing skills, experience with email platforms, and a passion for helping Canadians affected by pancreatic cancer. Ideal for detail-oriented individuals who love building relationships and leveraging communication for advocacy efforts.

Qualifications

• Comfortable using email platforms like Mailchimp or similar.
• Able to support clear, emotionally intelligent emails.
• Love systems, clean lists, and ensure no supporter falls through the cracks.
• Understanding of email analytics to improve results.
• Belief in the Foundation's values and mission.
• Comfortable working in a digital environment with a small team.

Responsibilities

• Help draft, design, segment, and schedule email communications.
• Maintain and clean contact lists in the CRM.
• Organize audiences for targeted outreach based on various factors.
• Assist in tracking email analytics and optimize future messages.
• Support visual and structural consistency in email templates.

Skills

Email Platform Experience

Strong Writing & Editing

Organized & Detail-Oriented

Data-Friendly

Mission-Aligned

Collaborative & Remote-Ready

Tools

Mailchimp

BeeFree

Brevo

Job description

Overview

The Heather Cutler Foundation is a federally incorporated non-profit organization based in Mount Pearl, Newfoundland and Labrador. Founded by Heather’s family after experiencing challenges in navigating pancreatic cancer care, the Foundation is driven by a commitment to real change rather than bureaucracy. Leadership includes advocates and professionals with deep ties to the community and a passion for healthcare reform.

Get Involved

Volunteers, guest authors, and partners are welcomed to join the Foundation’s efforts—through direct service, campaign support, or sharing personal experiences to inspire and inform others.

What We Do

• Provide up-to-date, accessible information on pancreatic cancer, treatment options, and clinical trials.
• Advocate for healthcare reform, including better access to somatic testing and clinical trials.
• Offer practical resources and support to reduce delays and improve patient outcomes.
• Mobilize community action through campaigns, petitions, and public awareness initiatives.
• Develop educational materials and launch programs like podcasts and starter packs to inform and empower the pancreatic cancer community.
• Engage in fundraising to support research and patient services, and collaborate with national and international partners, including the World Pancreatic Cancer Coalition.

Role

Build Relationships That Move People CRM & Email Marketing Assistant

The Heather Cutler Foundation is looking for a CRM & Email Marketing Assistant to help grow and engage our supporter base through thoughtful, well-timed email campaigns and organized contact management. You’ll help us connect with volunteers, donors, policymakers, and families with purpose and clarity—never spam.

Your work will ensure the right message reaches the right person, at the right time, in the right tone. If you’re someone who understands the power of communication—and loves pairing empathy with good data—this is a role where your skills will truly make a difference.

Why Join Us

Our Foundation is built on real stories, real urgency, and real impact. Whether we’re reaching out to Parliament, thanking a donor, or helping someone navigate pancreatic cancer, our emails are a key part of how we advocate and show care. This role isn’t just about automations—it’s about relationship building at scale. As our CRM & Email Marketing Assistant, you’ll help keep our communication human, personal, and powerful.

Responsibilities

• Email Campaign Support: Help draft, design, segment, and schedule email communications, including newsletters, event invites, and campaign updates.
• CRM Organization: Maintain and clean contact lists in our CRM or email platform, ensuring records are up to date and properly categorized (supporters, volunteers, MPs, donors, etc.).
• List Segmentation & Tagging: Use tags, groups, or filters to organize audiences for targeted outreach based on geography, role, interest, or engagement level.
• Performance Tracking: Assist in tracking email analytics (open rates, click-throughs, unsubscribes) and use that data to optimize future messages.
• Template Management: Support visual and structural consistency in our email templates across campaigns using tools like BeeFree or Mailchimp’s builder.

Qualifications

• Email Platform Experience: Comfortable using platforms like Mailchimp, BeeFree, Brevo, or similar.
• Strong Writing & Editing: Able to support clear, kind, emotionally intelligent emails. Bonus if you’re skilled at subject lines and CTAs.
• Organized & Detail-Oriented: You love systems, clean lists, and making sure no supporter falls through the cracks.
• Data-Friendly: Understanding of basic email analytics and how to improve results over time.
• Mission-Aligned: Belief in our values and a strong desire to help Canadians with pancreatic cancer feel seen, supported, and mobilized.
• Collaborative & Remote-Ready: Comfortable working in a Slack- and Notion-based digital environment with a small but mighty team.

Role Details

• Location: Remote (Canada-based preferred)
• Time Commitment: ~3–5 hours/week
• Employment Type: Volunteer
• Start Date: As soon as possible
• Duration: Minimum 3-month commitment preferred
• Supervised by: Founder & Communications Lead

Organization Description

The Heather Cutler Foundation is a Canadian nonprofit reimagining how pancreatic cancer advocacy is done. Through bold awareness campaigns, equity-focused policy proposals, and patient-centered support, we work to close gaps in care—especially for those in smaller provinces and rural communities. Our email communication is one of the strongest tools we have to build trust, raise awareness, and inspire people to act—and we’re just getting started.

Keywords

Email Marketing Volunteer | CRM Support | Nonprofit Communications | Email Strategy | Advocacy Email Campaigns | Pancreatic Cancer Canada | Remote Volunteer Role | Supporter Engagement