CRM Campaign Manager (1 year contract)

Publicis Groupe; Toronto; On-site; CAD 60,000 - 80,000; Full time

Job summary

A leading company in Toronto seeks a detail-oriented CRM Campaign Manager for a 12-month contract. This role involves coordinating CRM campaigns while troubleshooting issues and ensuring client satisfaction. The ideal candidate has strong technical skills, excellent communication abilities, and is passionate about problem-solving.

Benefits

Diversity and inclusion initiatives

Professional development opportunities

Qualifications

• 3-5 years experience in digital, CRM operations, or campaign management.
• Strong knowledge of email development methodologies and best practices.
• Experience in a fast-paced, integrated agency environment preferred.

Responsibilities

• Coordinate end-to-end project tasks for CRM campaigns.
• Troubleshoot issues and communicate effectively with clients and internal teams.
• Ensure campaigns are executed without error and maintain client relationships.

Skills

Email marketing

Problem solving

HTML

Attention to detail

Communication skills

Technical knowledge

Education

University degree or college equivalent in a multimedia/interactive/technical field

Tools

Braze

Salesforce

Adobe

JIRA

Microsoft Project

Job description

Company Description

We are CRM specialists, creating one-to-one experiences across the customer journey. We do this by leveraging human insights, the best data, relentless creativity, and the most powerful technology available. We're subject matter experts in three key areas: Strategy & Insights

• Strategic visioning and planning
• Positioning, branding and messaging strategy
• Acquisition, retention and loyalty strategy
• Copy testing, benchmarking and brand tracking
• Customer journeys and experience mapping

Creativity & Content

• Insight-based creative briefs
• Full, multi-channel campaign development
• Integrated content development
• CRM and targeted communications
• Social media and community activation and management

Data Intelligence

• Customer, competitive and market insights
• Primary, secondary, quantitative, qualitative and ethnographic research
• Database segmentation and cluster analysis
• Digital technology and marketing strategy
• Online customer experience / mapping and information architecture

Job Description

We are looking for a detail oriented, client-facing individual responsible for the end-to-end project coordination of CRM campaigns (Email, Push, etc.) for Publicis Toronto with a focus on custom projects.

You have good working knowledge of HTML, can parse through HTML and CSS quickly to identify and articulate potential issues and have managed email campaigns before. Ideally you have some knowledge of Liquid script or similar language (Json, Python, Regex). But above all else, the right candidate will have a passion for tinkering, learning and problem solving, is not afraid of (or perhaps even enjoys) math, and has a more technical role in their career path goals.

This will be a 12-month contract role.

Responsibilities

As part of the CRM Operations team, the CRM Campaign Manager will execute on project requests from various teams, troubleshoot issues as they arise and engage related teams to resolve them. You will be an expert at building campaigns and conceptualizing how to achieve a desired result using tools like dynamic content, API calls, product data, Moveable Ink, liquid and much more. Under the close guidance and oversight of your manager, you will be responsible for prioritizing work, ensuring each campaign is executed without error and maintaining a strong relationship with clients and internal teams.

As a skilled resource, you must demonstrate a solid understanding of project management tools and best-practice methodology, have a deep understanding of user experience, email development and the ability to deliver solutions that are both robust and flexible. The successful candidate will possess superior problem-solving skills and a passion for email marketing/CRM.

Qualifications

• University degree or college equivalent in a multimedia/interactive/technical field or similar 3-5 years digital, CRM operations, campaign management or related experience in an interactive, integrated agency or similar environment
• Experience working in Braze, Salesforce, Adobe or a similar CRM deployment platform
• Strong working knowledge of HTML and web design/functionality
• Strong knowledge of email development methodologies and best practices
• Understanding of mobile/responsive design and development
• Unwavering attention to detail
• Excellent communication skills (oral and written)
• Ability to communicate difficult/sensitive information tactfully
• Proven experience to work quickly and accurately under tight time constraints without compromising the quality of the deliverables or the project
• Proficiency with Mac OS, Microsoft Project, Word, Excel, PowerPoint, wireframing/workflow tools, online project management/collaboration/ticketing tools e.g. JIRA, Smartsheets, etc.
• Ability to learn and use new platforms and software quickly
• Ability to trouble shoot and solve problems independently
• Basic knowledge of Photoshop, Illustrator and Graphic design practices
• A desire to work in a fast-paced, challenging, and rewarding environment

Additional Information

Publicis Canada is committed to building a diverse workforce representative of our community. We encourage and are pleased to consider all qualified candidates, without regard to race, colour, citizenship, religion, sex, marital / family status, sexual orientation, gender identity, aboriginal status, age, disability or persons who may require an accommodation, to apply. If you require a specific accommodation please contact Human Resources at 416-925-7733 or by email [e-mail]