Creative Strategist | Paid Social for E-comm & Personal Brands | Remote (US)

Atomic - Remote Jobs; Edmonton; Remote; CAD 70,000 - 110,000; Full time

Benefits offered by this job

Remote-first

Flexible scheduling

Work with premium brands

Job summary

Atomic - Remote Jobs is seeking a creative and data-driven ad specialist to manage Meta campaigns and drive growth for ecommerce brands. You will craft compelling copy, research audiences, and translate results into clear client recommendations.

You will lead creative direction, manage budgets, and communicate strategy in client meetings, all while maintaining brand consistency and performance insights across campaigns.

Qualifications

• Strong copywriting that resonates with the target audience.
• Habit of studying ads and reverse-engineering what works.
• Working knowledge of core ad metrics: CPM, CTR, CVR, CPA/CPL.
• Ability to own projects, communicate progress and roadblocks.
• Confident in guiding client relationships and strategy talks.

Responsibilities

• Research audience pain points, objections, and outcomes via Reddit, reviews, and competitor ads.
• Build persona profiles and identify resonant angles for each audience.
• Write hooks, scripts, and body copy to drive engagement and conversions.
• Direct creative production, from shot selection to visual storytelling.
• Set up and manage Meta ad campaigns, including targeting and budgeting.
• Read CPM, CTR, CVR, CPA/CPL to identify winning creatives.
• Translate performance data into actionable client recommendations.
• Lead client meetings and maintain documentation between calls.

Skills

Copywriting

Audience research

Ad metrics

Project management

Client relationship

Tools

Meta Ads Manager

Job description

Company Overview

Our client is a Meta advertising agency built around paid growth for e-commerce and personal brands, including some built around well known public figures. The team has grown from around 10 to 20 people over the past year and expects to double again in 2026.

Your Role

This role splits evenly across three connected pieces of the account: creative strategy, Meta ads management, and client communication, each carrying roughly a third of the job. You will research what an audience actually responds to, turn that research into ad creative and copy, manage the campaigns that run it, and explain the results to the client in plain terms.

You'll

• Research audience pain points, objections, and desired outcomes through Reddit threads, reviews, competitor ads, and social listening

• Build persona profiles and identify the angles that will resonate with each audience

• Write hooks, scripts, and body copy that drive engagement and conversions

• Direct creative production, including shot selection and visual storytelling, while keeping brand consistency

• Set up and manage Meta ad campaigns, from audience targeting to budget allocation

• Read CPM, CTR, conversion rate, and CPA/CPL to identify which creative is winning and why

• Translate performance data into recommendations the client can act on

• Lead client meetings, set the agenda, and keep documentation current between calls

You Bring

• Strong copywriting, the kind that reads like it was written for the person scrolling, not for the client

• A habit of studying ads while scrolling and reverse-engineering what makes a campaign work

• Working knowledge of core ad metrics: CPM, CTR, CVR, CPA/CPL

• Comfort driving your own projects: telling us what you are doing, why, and how you would solve a roadblock if one comes up

• Confidence leading client relationships and strategy conversations, not just supporting them

What's Offered

• Competitive base compensation plus performance-based incentives; compensation based on experience, share your target range

• Remote-first, flexible scheduling; you do not need to be based in New York, just somewhere in PST, CST, or EST

• Direct work with premium e-commerce and personal brands, including some built around public figures with large audiences

• A team culture built on entrepreneurial initiative, currently around 20 people and growing after doubling in the past year