Creative Content and Digital Marketing Expert

Podiumio; Montreal; Hybrid; CAD 60,000 - 80,000; Full time

Job summary

Join a dynamic startup as a Creative Content and Digital Marketing Expert, where your innovative ideas will shape the brand's online presence. This role is pivotal in driving marketing strategies and creating engaging content tailored for B2B audiences. You'll collaborate with talented co-founders and external resources to develop impactful campaigns, optimize SEO, and manage social media profiles. If you're a self-starter with a passion for digital marketing, this is your chance to make a significant impact in a rapidly growing company. Embrace the opportunity to grow your career while contributing to an exciting journey in the tech industry.

Qualifications

• Proven experience in digital marketing and content creation, especially B2B.
• Excellent writing and editing skills tailored for diverse audiences.

Responsibilities

• Develop and execute digital marketing plans focused on lead generation.
• Craft compelling content across digital platforms to engage B2B clients.

Skills

Digital Marketing

Content Creation

SEO

Social Media Management

Project Management

Branding

Writing and Editing

Education

Bachelor’s degree in Marketing

Master’s degree in related field

Tools

Google Analytics

Google Ads

Email Marketing Software

Social Media Scheduling Platforms

Job description

Creative Content and Digital Marketing Expert

This is an exciting ‘front of the line’ growth opportunity in a vested early stage startup with highly experienced Co-founders. If you are looking to accelerate your career advancement by joining a new disruptive tech company where your active involvement in the decision making process is a necessity, contact us today by emailing your resume to [e-mail].

NOTE:To be considered for this position you MUST be physically located in North American Time Zones.

About MioCommerce

With clients in Canada, USA and the UK, MioCommerce will be rapidly expanding into new global markets in the coming months.

MioCommerce is the first ever All-in-1 E-commerce platform designed specifically for SMB’s selling Services, not products. MioCommerce has developed an innovative technology platform which enables Service Merchants selling on-premise SERVICES to instantly sell and promote their services both online and offline with our fully customizable online Servic-E-Stores, fully customizable Live Pricing & Real-Time Booking pages, Back-office management system, a multi-channel communication inbox, CRM and an ever-growing list of features to automate their online presence, customer acquisition and support, as well as their entire supply chain & operations.

Job Overview

We’re on the hunt for a dynamic and innovative Creative Content and Digital Marketing Expert to be the driving force behind our startup’s online presence. As the lead marketing member, you’ll play a crucial role in establishing our brand, creating engaging content, and implementing digital marketing strategies to attract and engage B2B clients. If you’re a self-starter with a creative flair and a knack for digital marketing, this role is for you.

What you’ll be responsible for

• Develop and execute strategic digital marketing plans tailored to B2B audiences, with a focus on lead generation and brand building.
• Craft compelling and impactful content across various digital platforms, including social media, website, blog, emails, and more.
• Define and uphold the brand’s tone, style, and visual identity to ensure consistency throughout all content.
• Create written, visual, and multimedia content that resonates with B2B decision-makers and aligns with business objectives.
• Manage and optimize social media profiles, encompassing content scheduling, interaction with the community, and monitoring of key metrics.
• Implement SEO best practices to optimize content for search engines and enhance organic search visibility.
• Analyze digital marketing performance through analytics tools, deriving insights to refine campaigns and strategies.
• Stay updated with industry trends, emerging technologies, and B2B best practices in content creation and digital marketing.
• Collaborate with external resources like graphic designers and video editors to produce engaging multimedia content.
• Plan and execute email marketing campaigns, from content creation to list management and performance tracking.
• Adapt strategies in response to changes in social media algorithms, ensuring maximum reach and engagement.
• Experiment with new content formats and platforms, maintaining an agile approach to improve online presence.

What you’ll be bringing to the team

• Bachelor’s degree in Marketing, Communications, or a related field (Master’s degree preferred).
• Proven experience in digital marketing, content creation, and social media management, preferably in a B2B context.
• Excellent writing, editing, and proofreading skills, with the ability to tailor content for diverse B2B audiences.
• Proficiency in using digital marketing tools such as Google Analytics, Google Ads, social media scheduling platforms, and email marketing software.
• Innovative mindset with the ability to conceive and propose creative content ideas.
• Strong grasp of SEO principles and best practices for B2B marketing.
• Exceptional project management and multitasking skills, capable of meeting deadlines independently.
• Solid understanding of branding, ensuring consistent representation across different channels.
• Knowledge of graphic design, video editing, or other multimedia skills is a valuable asset.
• Awareness of current trends and emerging technologies in digital marketing and content creation for B2B markets.

Location: This position is remote. However, if you are located in our headquarter city of Montreal, Quebec this is a definite plus.

Application: To apply, please submit your resume, a cover letter outlining your relevant experience, and a portfolio showcasing your previous content and digital marketing work to [e-mail].

Join our startup’s journey as a pivotal member, leveraging your creative prowess to carve out a distinctive B2B brand presence and foster meaningful connections within the industry.