Content Marketing Lead

Orchestry; Vancouver; Remote; CAD 80,000 - 120,000; Full time

Job summary

A leading SaaS company in Vancouver is seeking a Content Marketing Lead to own all aspects of content strategy and execution. You will create engaging content and collaborate across teams to drive demand generation. The ideal candidate has over 5 years of B2B SaaS content marketing experience and expertise in AI tools. This full-time role offers a salary of 80k-120k CAD and is fully remote with flexible hours.

Benefits

Salary range of 80k-120k CAD + equity

Fully remote with flexible hours

Comprehensive medical and dental benefits

Annual home office allowance

Friendly culture with room for advancement

Qualifications

• Minimum 5 years of B2B SaaS content marketing experience targeting IT buyers.
• Experienced in managing content from strategy to execution.
• Familiar with AI tools for content creation.

Responsibilities

• Own the content strategy and define priorities across channels.
• Create various high-quality content such as blogs and case studies.
• Collaborate across teams to communicate value effectively.

Skills

B2B SaaS content marketing experience

Content lifecycle management

AI content tools

Demand generation

SEO knowledge

Tools

HubSpot

Adobe Suite

Figma

Job description

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About Orchestry

Orchestry Software is a pioneering SaaS company in the Microsoft 365 space, committed to simplifying and enhancing workplace productivity through cutting-edge solutions. Our comprehensive platform leverages automation, workspace templates, and intelligent recommendations to drive workspace standardization, governance, reporting, archiving, and guest management. We empower organizations to streamline their processes and achieve greater efficiency and effectiveness.

The Opportunity

We’re looking for a Content Lead who can own all aspects of content — from strategy to execution. You’ll be our go-to source for telling compelling stories, launching scalable content programs, and building a brand voice that cuts through the noise. You’ll also be a key player in integrating AI into our content workflows in smart, on-brand ways.

This is a high-visibility, high-impact role with lots of runway and autonomy. You’ll collaborate closely with the marketing team (demand generation, design, product marketing, etc.), product, sales, customer success, partners, and leadership to turn ideas into results-driven content.

What you'll be doing :

• Own the content strategy. Help define our content priorities across channels and buyer stages, then bring them to life.
• Create high-quality content such as blogs, guides, checklists, infographics, case studies, press releases, web copy, and emails.
• Utilize AI tools to scale content creation efficiently while maintaining our brand voice.
• Build and maintain the Orchestry voice. Be authentic, showcase expertise, build trust, and provide value. Sound human everywhere we show up.
• Collaborate across teams and with customers and partners to learn and communicate our value effectively.
• Innovate, test, learn from failures, optimize, and scale content initiatives, understanding that the content landscape evolves daily.
• Be resourceful by repurposing, remixing, and repackage content to maximize impact with less effort. Prioritize progress over perfection.

You’ll thrive in this role if you :

• Have 5+ years of B2B SaaS content marketing experience, preferably targeting IT buyers.
• Are experienced in managing the entire content lifecycle — from strategy to writing to distribution.
• Have used AI tools for content creation and understand their appropriate application.
• Understand how content drives demand generation, SEO, sales, renewals, upselling, and brand building.
• Are curious, collaborative, fast-moving, and proactive.
• Can brainstorm strategic ideas and craft compelling headlines or edit blogs.
• Can translate technical conversations into engaging, top-of-funnel content.

Nice-to-Haves :

• Familiarity with Microsoft 365, HubSpot (MAP, CRM, CMS), Figma, Monday.com, Adobe Suite.
• Experience with video production or HTML/CSS.
• A strong content portfolio.

Why Orchestry?

• Salary range of 80k-120k CAD + equity.
• Fully remote with flexible hours.
• Comprehensive medical and dental benefits.
• Annual home office allowance.
• Innovative product loved by customers.
• Opportunity to grow with a high-performing team during a key growth phase.
• Friendly, straightforward culture with room for advancement (and tacos!).

Seniority level: Mid-Senior level

Employment type: Full-time

Job function: Marketing, Public Relations, Writing/Editing

Industry: Software Development