Content Marketing Automation Co-op Student

Feroot Security; Toronto; On-site; CAD 35,000 - 55,000; Full time

Job summary

An innovative firm is on the lookout for a passionate Content Marketing Automation Co-op Student to join their dynamic team. This exciting role offers the chance to work with cutting-edge automation tools, streamline content marketing processes, and drive engagement through effective strategies. As part of a forward-thinking organization in the cybersecurity sector, you'll collaborate with the marketing team to enhance content workflows and optimize campaigns. If you're eager to learn and make a meaningful impact in a growing industry, this opportunity is perfect for you!

Qualifications

• Familiarity with content marketing and digital marketing principles.
• Experience with automation tools and Gen-AI technologies.

Responsibilities

• Set up and optimize automated workflows for content creation.
• Monitor content performance metrics to enhance effectiveness.

Skills

Content Marketing

Digital Marketing

Automation Tools

Marketing Analytics

Proactive Learning

Education

Pursuing a degree in Marketing or related field

Tools

HubSpot

Zapier

OpenAI

Job description

Content Marketing Automation Co-op Student

Feroot is seeking Coop Students!

Are you ready to launch your career? Feroot is looking for passionate and driven co-op students to join our innovative team!

Check out the job posting and let's chat – we’d love to hear from you!

Feroot is seeking a Content Marketing Automation Co-op Student to join our marketing team. This role involves automating and optimizing content marketing lead generation.

The co-op student will utilize various automation tools and technologies such as HubSpot, Zapier, OpenAI, and other content automation platforms to streamline content marketing and analysis. This will help our audience engage effectively with relevant content, aiding them in achieving their objectives and simplifying their lives.

In this role, you'll assist in creating and managing content workflows, automate marketing campaigns, and support the marketing team in optimizing content strategies.

Key Responsibilities

1. Set up, maintain, and optimize automated workflows for content creation, distribution, and analysis.
2. Automate educational marketing campaigns, social media posts, and other content marketing channels.
3. Monitor and analyze content performance metrics to enhance effectiveness.
4. Collaborate with the marketing team to align content automation with business objectives.

Required Experience/Skills

We seek tech-savvy individuals passionate about automation, familiar with the latest technologies, and with a strong understanding of content marketing processes.

• Knowledge of content marketing and digital marketing principles.
• Experience with automation tools, Gen-AI, and LLM technologies.
• Proactive, self-motivated learners eager to improve and adapt.
• Ability to analyze and optimize marketing workflows to increase efficiency and engagement.
• Basic understanding of marketing analytics and performance metrics.

Nice-to-Haves

• Experience with SEO and content optimization.
• Knowledge of the SaaS and cybersecurity industry.
• Familiarity with CRM systems and marketing automation platforms.
• Previous experience in tech, compliance, or cybersecurity is a plus.

This role offers an opportunity to join a dynamic team and contribute to innovative content marketing strategies. If you're driven, enjoy working with cutting-edge tools, and want to make an impact in the cybersecurity industry, we’d love to meet you.

Type: Full-Time, in-office

Seniority level

• Internship

Employment type

• Full-time

Job function

• Education and Training

Industry

• Computer and Network Security