Content Design Specialist at World Vision Canada

World Vision Canada; Mississauga; Hybrid; CAD 75,000 - 95,000; Full time

Job summary

World Vision Canada is hiring a Content Design Specialist in Mississauga, ON. The role sits on the Product team within the Impact Journey group and focuses on translating product vision into audience-centered digital content.

You will work in an Agile environment across strategy, creation, and optimization. The ideal candidate brings content design expertise, strong copywriting and video/editing skills, and experience with enterprise CMS, DAM, and analytics tools.

Qualifications

• Degree or diploma in Marketing, Media, or similar discipline.

Responsibilities

• Content Design & Strategy: plan, develop, and deliver clear, accessible, audience-centered digital content.
• Content Development & Creation: identify opportunities and create content across channels with cross-functional partners.
• Audience & User Needs: use insights to inform content decisions and ensure inclusivity and accessibility.
• Content Systems & Integration: work within the content ecosystem to organize and optimize content.
• Cross-Functional Collaboration: collaborate with Product Owners, designers, developers, marketers, SMEs and others.
• Content Planning & Delivery: assist with planning aligned to roadmaps and backlogs, manage timelines and quality.
• Content Quality & Governance: apply standards and accessibility principles; conduct reviews before launch.
• Content Performance & Optimization: monitor metrics to improve engagement and experience.
• Release & Launch Support: assist planning of content releases for publication and alignment with objectives.
• Continuous Improvement & Innovation: stay updated on trends and improve processes and tools.
• Mission-Aligned Content: ensure human-centered, mission-driven content that supports vulnerable communities.

Skills

Content design

Audience research

Agile mindset

Copywriting

Cross-functional collaboration

Education

Bachelor's degree in Marketing, Media or similar

Tools

CMS

DAM systems

Google Analytics

Adobe Analytics

SEO

Cloud-based design tools

Job description

Apply for Content Design Specialist at World Vision Canada in Mississauga, ON, CA. This Full time on site position offers great opportunities for career growth. Are you looking for more than a job? At World Vision Canada we offer challenging careers that change the lives of children all over the world and it will change yours too. Come and be part of a team of 400 Canadians with a vision for the world: Life in all its fullness for every child. You will experience Christian faith in action helping to make real and lasting change in the lives of the world's most vulnerable children. Join the World Vision Canada team and be part of a powerful and effective force for good: For Children. For Change. For Life.

Position: Content Design Specialist Reports to: People Leader, Product Position Term: Full Time Temporary (1-Year Contract) Primary Location: Mississauga, Ontario, Canada Workplace Type: Hybrid

Job Purpose

The Content Design Specialist within the Product team at World Vision Canada plays a critical role on the Impact Journey team, bringing content expertise to translate product vision and priorities into meaningful, audience-centred experiences. This role is responsible for executing the content strategy while actively contributing to its development and evolution. Working as an integral member of an Agile team, the Content Design Specialist engages across the full content lifecycle from strategy and planning through to creation, delivery, optimization, and measurement. Combining analytical thinking with creative problem-solving, the role ensures content is valuable, purposeful, accessible, and effectively connects with and engages its intended audiences.

Responsibilities

• Content Design & Strategy: Apply content design principles to plan, develop, and deliver clear, accessible, engaging, and audience-centered digital content. Translate complex information into intuitive content experiences that support audience needs and organizational goals.
• Content Development & Creation: Identify content opportunities and create content across digital channels and experiences. Collaborate with cross-functional partners to translate ideas and requirements into effective content solutions aligned with the prioritized product backlog.
• Audience & User Needs: Use audience insights, user needs, behaviors, feedback, and research to inform content decisions. Design content experiences that are relevant, inclusive, accessible, and easy for audiences to understand and act upon.
• Content Systems & Integration: Work within the organization’s content ecosystem and systems to develop, organize, and optimize content. Identify opportunities to reuse, adapt, and connect content across channels, platforms, and audiences while maintaining consistency and coherence.
• Cross-Functional Collaboration: Collaborate with Product Owners, designers, developers, marketers, subject-matter experts, and other stakeholders throughout the content lifecycle. Contribute content expertise to ideation, planning, prioritization, and delivery.
• Content Planning & Delivery: Support content planning and execution in alignment with product roadmaps and prioritized backlogs. Coordinate content activities, manage dependencies, identify risks, and ensure deliverables are completed to agreed timelines and quality standards.
• Content Quality & Governance: Apply content standards, guidelines, accessibility principles, and organizational values to ensure content is accurate, consistent, inclusive, and fit for purpose. Conduct content reviews and testing to identify and resolve issues before launch.
• Content Performance & Optimization: Define and monitor relevant content metrics and KPIs to evaluate performance and audience engagement. Analyze data, feedback, and trends to identify opportunities to improve content effectiveness and the overall digital experience.
• Release & Launch Support: Support the planning, coordination, and execution of content releases, ensuring content is ready for publication and aligned with business objectives, audience needs, dependencies, and launch timelines.
• Continuous Improvement & Innovation: Stay informed about emerging content design, digital experience, accessibility, and humanitarian-sector trends. Identify opportunities to improve content processes, tools, and ways of working to increase efficiency, quality, and impact.
• Mission-Aligned Content: Apply a human-centered and mission-driven approach to content design, helping create digital experiences that build understanding, inspire engagement, and support the organization’s work with vulnerable communities.

Qualifications

• Degree/Diploma in Marketing, Media or similar discipline
• 3 years+ of relevant experience in Content creation/Media
• Expert copywriter, strong video creation and editing skills, and intermediate graphic design skills
• Experience with enterprise-level Content management systems (CMS)
• Digital Asset Management (DAM) systems, and Intranets
• Hands-on experience with analytics platforms such as Google Analytics and Adobe Analytics
• Ability to optimize content for SEO
• Understanding of the content lifecycle
• Experience in creating content across multiple mediums and platforms (including rich media)
• Experience with cloud-based design and editing tools
• Experience with generative tools and applications
• Experience working directly with internal/external clients in a face-to-face environment
• Experience working with and managing agencies and external vendors
• Demonstrated organizational, interpersonal, communication, and analytical skills
• An Agile mindset with the ability to manage priorities
• Working knowledge of development process and project management an asset
• Understanding and experience working with/in Lean Agile Scrum methodology an asset

Why Consider Us?

World Vision Canada has consistently been awarded Canada and GTA top employer awards. We are Canada’s largest development, relief, and advocacy non-profit organization. We embody an Agile mindset here. We offer a family-friendly, caring, and flexible work environment. This is a current vacancy that we are actively recruiting for.

The salary range represents the expected compensation for this role and is provided in accordance with Ontario’s pay transparency requirements under the Employment Standards Act. Placement within the range will be determined based on relevant skills, experience, qualifications, and internal equity. The final offer will reflect the successful candidate’s background and demonstrated capabilities.

#LI-Hybrid

We bring life-saving support in times of disaster. We help poor communities to take charge of their futures. We provide small loans and training that boost family livelihoods. We work with policy makers to change the way the world is run. Our Christian faith teaches us that every child, regardless of gender, faith or race, is a precious gift to the entire world - and that their wellbeing concerns us all. We shall never rest while children suffer in situations that can be changed.

Canada’s Top 100 Employers GTA Top 100 Employers

Core Values

• We are committed to the Poor.
• We are Christian.
• We are Stewards.
• We value People.
• We are Partners.
• We are Responsive.

Qualified candidates must be able to demonstrate a commitment to the core values and mission of the World Vision partnership.

World Vision Canada welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

Thank you for your interest; however only those applicants selected for an interview will be contacted.