Community Manager

Hasbro; Montreal (administrative region); On-site; CAD 65,000 - 90,000; Full time

Benefits offered by this job

Health & Wellness

Time Off to Recharge

Financial Well-being

Life & Family Support

Volunteer and Community Initiatives

Learning & Development

Exclusive Perks

Job summary

Hasbro and Wizards of the Coast are seeking a social community manager to lead reactive and cultural social efforts for iconic gaming brands. You will own output, quality, and velocity of a small, fast-moving team, identifying opportunities and coordinating with copywriters and content creators to bring them to life on-brand and with cultural impact.

You will oversee day-to-day social activity, balancing editorial judgments with timely reactions to trends, while collaborating across departments

Qualifications

• 4-5 years in social, editorial, or cultural content—brand, agency, or adjacent.
• Live online; culture junkie who follows trends, memes and culture.
• Know when to swing or sit out in online culture.
• Collaborate to create video, images, and text posts that drive engagement.
• Working knowledge of Magic: The Gathering and Dungeons & Dragons.
• Portfolio or body of work showing cultural proficiency and social impact.
• Based in London, Montreal, or Hong Kong.

Responsibilities

• Scan TikTok, X, Instagram, Reddit, and beyond daily for cultural moments and memes.
• Work with editors to turn opportunities into on-brand content.
• Make editorial judgments on brand voice, timing, and tone.
• Maintain tight feedback loops with brand collaborators to move approvals.
• Drive measurable growth in reactive presence, cultural participation, and trend engagement.

Skills

Social strategy

Editorial content

Cultural awareness

Video production

Platform knowledge

MTG knowledge

Job description

We take play seriously. We’re looking for curious adventurers ready to find their party, fueled by imagination and drive to build what’s never been built before. At Hasbro and Wizards of the Coast, you’ll collaborate with passionate teams to reimagine our iconic brands and create experiences that spark joy, connection, and community through the magic of play. This is your chance to shape legendary play that lasts a lifetime.

Step Into the Multiverse: Your Next Adventure Starts Here
At Wizards of the Coast and Hasbro , we harness the power of imagination and connection to create unforgettable experiences. We create entertainment that inspires creativity, sparks passion, forges friendships, and fosters communities around the globe. In every pursuit our mission is to inspire a lifetime love of games. Whether it's through the strategic depth of Magic: The Gathering® , the rich storytelling of Dungeons & Dragons® , or our AAA digital game studios, we build worlds that bring people together, spark creativity, and fuel adventure. As we continue to grow and explore new realms, we're seeking passionate, curious, and innovative minds to join the adventur e.
We're looking for a sharp, culture-obsessed, chronically online Social Community Manager to lead reactive and cultural social efforts for two of the most iconic gaming brands in the world. You'll work as a reactive and content editorial lead who lives on the internet, understands where culture is moving before it gets there, and knows how to mobilize a creative team to act on it fast.

You will own the output, quality, and velocity of a small, fast-moving social team. You identify the opportunities, you understand what to do with them, and you collaborate with copywriters and content creators to bring them to life — quickly, on-brand, and with real cultural impact.

What You'll Do:

• Scan TikTok, X, Instagram, Reddit, and beyond daily for cultural moments, trending formats, meme formats, and reactive opportunities.
• Work with video editors and copywriter to turn opportunities into content.
• Make editorial judgment calls on brand voice, timing, and tone.
• Maintain tight feedback loops with brand collaborators to keep approvals moving.
• Drive measurable growth in reactive presence, cultural participation, and trend engagement.

What You'll Bring:

• 4-5 years in social, editorial, or cultural content — brand side, agency, or adjacent.
• You live online. You're a culture junkie. You know trends, jokes, memes, and culture.
• You know when to swing and when to sit out.
• You collaborate in creating video, images, and text posts that get engagement.
• Working knowledge of Magic: The Gathering and Dungeons & Dragons.
• Portfolio or body of work that demonstrates cultural proficiency and social impact.
• Based in London, Montreal, or Hong Kong.

Nice to Have:

• Passion for gaming and entertainment.
• Experience with community management tools.
  

At Wizards and Hasbro, we believe in the magic of diversity—great ideas come from unique perspectives. We are committed to building an inclusive, welcoming workplace where everyone belongs. Wizards is an equal opportunity employer and does not discriminate based on race, color, religion, sex, sexual orientation, gender identity, national origin, age, marital status, or any other legally protected status.

Wizards will provide reasonable accommodations with the application process, upon your request, as required to comply with applicable laws. If you have a disability and require assistance in this application process, please contact your recruiter or coordinator.

Employees may be eligible for annual and long-term incentives as part of their overall compensation package, depending on role, location, and eligibility. Benefits and programs may include:

• Health & Wellness
• Time Off to Recharge
• Financial Well-being
• Life & Family Support
• Volunteer and Community Initiatives
• Learning & Development
• Exclusive Perks

Please review our Applicant Privacy Notice to learn how we collect, use, and protect your personal information in connection with the application process.