Communications and Marketing Officer (Term)

University of Toronto; Toronto; On-site; CAD 91,000 - 118,000; Full time

Job summary

An educational institution seeks a Marketing and Communications Specialist to enhance the profile of the Engineering Career Centre. This role involves developing strategies and campaigns to attract and engage co-op students and employers. Candidates should have a Bachelor's degree and significant experience in the field, along with strong communication and project management skills.

Qualifications

• Five years of relevant experience in marketing and communications.
• Proven experience developing web content and managing social media professionally.
• Strong organizational skills to manage multiple priorities and deadlines.

Responsibilities

• Plan and develop an integrated communication strategy.
• Oversee the implementation of digital communication campaigns.
• Draft and edit content for various communications channels.

Skills

Communication skills

Teamwork

Project management

Creativity

Technical fluency

Education

Bachelor's Degree in communications, marketing, or public relations

Tools

Microsoft Office

WordPress

Adobe Creative Cloud

Google Analytics

SEO

Job description

Date Posted: 07/23/2025
Req ID: 44287
Faculty/Division: Faculty of Applied Science & Engineering
Department: Professional Experience Year
Campus:St. George (Downtown Toronto)
Position Number: 00051483

Description:

About us:

U of T Engineering is Canada’s #1 engineering school and among the world’s best. Our diverse community includes more than 5,500 undergraduates, 2,700 graduate students, 360 staff, 270 faculty and over 50,000 alumni. Through innovations in engineering education and research, we prepare the next generation of global engineering leaders to address the world’s most pressing challenges.

The Engineering Career Centre (ECC) connects University of Toronto engineering students with meaningful professional experiences that provide a solid foundation for successful careers and life-long learning. In addition to hosting a wide range of professional development workshops, events and services throughout the year, the ECC team runs a work-integrated learning program to connect engineering students with a wide range of industry opportunities. As passionate and career-driven academic professionals, the ECC team seeks to nurture students and provide acomfortable transition from academic to professional life.

Your opportunity:

The Engineering Career Centre is an open, professional environment that fosters a culture built on respect, professionalism, goal orientation, self-motivation, accountability, excellence, and teamwork. The leadership team believes in recognizing and valuing our employees’ contributions to the advancement of the department’s goals while promoting a strong commitment to work-life balance among our employees.

Reporting to the Executive Director, and under the general direction of the Manager, Operations, the incumbent is responsible for the creation and execution of marketing and communications strategies targeted to current and prospective engineering co-op students, new and future co-op employers, partners within the Faculty and University, and other valued stakeholders. Working as a partner and in alignment with the Engineering Strategic Communications team, this involves leveraging market research and best practices for Faculty and University communication to develop, produce and deploy a range of tactics from print collateral to digital advertising to meet Engineering Career Centre objectives.

Your responsibilities will include:

• Planning and developing an integrated multi-channel communications strategy independently to support the strategic objectives and elevate ECC’s profile and brand both internally and externally.
• Developing and implementing digital communication campaigns and programs that support strategic objectives.
• Advising on best practices and strategies to maximize digital communication initiatives.
• Conducting needs assessments to determine website functionality and requirements.
• Overseeing and implementing website enhancement activities to support project/program goals and objectives.
• Drafting and editing content for print and/or online communications channels.
• Developing and implementing social media programs and initiatives independently.
• Advising on strategies to maximize social media presence and growth.

Essential Qualifications:

• Bachelor's Degree in communications, marketing, or public relations or acceptable combination of equivalent experience.
• Five years of relevant and progressively more responsible experience in marketing and communications.
• Must possess proven experience developing web content and experience with social media (e.g. LinkedIn, Twitter, Instagram, Facebook) in a professional capacity to engage audiences.
• Proven track-record of successfully developing and implementing marketing and communications initiatives.
• Applicants are expected to show evidence of a commitment to equity, diversity, inclusion, and the promotion of a respectful and collegial learning and working environment.
• Proficient with Microsoft Office.
• Technical fluency in WordPress, HTML, Adobe Creative Cloud products, Google Analytics and Search Engine Optimization (SEO).
• Must demonstrate project management skills and be capable of executing a variety of creative, persuasive, cost-effective marketing and communication projects within deadlines and on budget.
• Excellent writing, proof reading and editing skills.
• Proven ability to organize, multi-task, manage conflicting priorities and meet all deadlines while quickly adapting with high flexibility, attention to detail and accuracy.
• Knowledge of AODA standards.
• Strong communication (verbal and written), research and presentation skills.
• Ability to work independently and within a team while demonstrating strong interpersonal and customer service skills.
• Driven by strategy and results, the incumbent must demonstrate creativity, strong conceptional skills, excellent judgement, and the proven ability to take initiative and problem solve.

To be successful in this role you will be:

• Articulate
• Goal oriented
• Persuasive
• Resourceful
• Self-directed
• Thoughtful

Note:

• This is a term position ending in March 2026.

Closing Date: 07/31/2025, 11:59PM ET
Employee Group: USW
Appointment Type: Budget - Term
Schedule: Full-Time
Pay Scale Group & Hiring Zone:
USW Pay Band 14 -- $91,677. with an annual step progression to a maximum of $117,242. Pay scale and job class assignment is subject to determination pursuant to the Job Evaluation/Pay Equity Maintenance Protocol.
Job Category: Communication/Media/Public Relations

Lived Experience Statement
Candidates who are members of Indigenous, Black, racialized and 2SLGBTQ+ communities, persons with disabilities, and other equity deserving groups are encouraged to apply, and their lived experience shall be taken into consideration as applicable to the posted position.