Channel Marketing Manager

Canonical; Moncton; Remote; USD 60,000 - 100,000; Full time

Job summary

An innovative tech firm is seeking a Channel Marketing Manager to drive strategic partnerships and marketing initiatives. This role offers the chance to work with leading technology companies, crafting go-to-market plans and integrated campaigns. Ideal candidates are passionate about technology and marketing, thrive in a collaborative environment, and possess strong analytical and communication skills. Join a pioneering company that values diversity and fosters a remote work culture, providing opportunities for personal growth and professional development while making a significant impact in the tech industry.

Benefits

Personal learning budget of USD 2,000

Annual compensation review

Maternity and paternity leave

Team Member Assistance Program

Opportunity to travel for team sprints

Wellness Platform

Qualifications

• Experience in B2B marketing and working with strategic corporate partners.
• Strong analytical skills and ability to assess ROI of programs.

Responsibilities

• Develop strategic relationships with global partners for co-marketing.
• Create integrated campaigns and manage partner activities.

Skills

B2B Marketing

Customer Relationship Management

Analytical Skills

Communication Skills

Education

Bachelor's Degree in Marketing or related field

Job description

Canonical is a leading provider of open source software and operating systems to the global enterprise and technology markets. Our platform, Ubuntu, is very widely used in breakthrough enterprise initiatives such as public cloud, data science, AI, engineering innovation, and IoT. Our customers include the world's leading public cloud and silicon providers, and industry leaders in many sectors. The company is a pioneer of global distributed collaboration, with 1200+ colleagues in 75+ countries and very few office-based roles. Teams meet two to four times yearly in person, in interesting locations around the world, to align on strategy and execution.

The company is founder-led, profitable, and growing.

The role of a Channel Marketing Manager at Canonical

Canonical is looking for a channel marketing manager who will be responsible for developing our strategic relationships with a set of global partners . Canonical partners with the leading companies in technology across public cloud (Amazon, Google, Microsoft, Oracle…), silicon (ARM, Intel, Qualcomm, Mediatek, Nvidia, Xilinx…), hardware vendors (Dell, HP, HPE, Lenovo). As our business increasingly depends on partners, the scope of our partnership grows every year (GSI, software vendors, IoT…). We are thus looking for an individual, who will not only drive successful marketing activities with our partners but also shape our partner programs.

The ideal candidate is passionate about technology, technology marketing and the use of technology in marketing. They prefer to work in an environment that emphasises ownership of campaigns, collaboration, learning, curiosity and a drive to continually improve oneself / the team / the organisation. They love to problem solve, get hands-on, experiment, measure and use automation to make daily life easier.

This role reports to the Head of Channel Marketing.

Location:This role will be based remotely in the Americas region.

What your day will look like

• Build joint go-to-market plans with partners, from messaging to pipeline generation
• Create and deliver integrated campaigns, product launches, webinar series, industry announcements and core content in collaboration with partners.
• Package all of Canonical's product offerings and educational material creatively, from bare metal, AI, Kubernetes...
• Continue to grow Canonical's partner ecosystem by delivering partner value
• Continue to develop Canonical's partner activities to scale our partner programs
  
  

What we are looking for in you

• Experience in B2B marketing and experience working with strategic corporate partners to develop co-marketing initiatives.
• Strong customer/partner relationship management skills.
• Proven analytical skills, able to assess opportunities and make decisions on ROI/advantages of programs & investments.
• Willingness to roll up their sleeves.
• Exceptional verbal and written communication skills.
  
  

Nice-to-have skills

• Experience in enterprise software, SaaS or silicon preferred
• Track record of delivering strong results and innovation.
• Ability to work and thrive in a self-starter, fast-paced and changing environment
• Love for diverse work assignments and the opportunity to try new approaches
• Growth mindset - someone who is not afraid to think big and take on risk.
  
  

What we offer colleagues

We consider geographical location, experience, and performance in shaping compensation worldwide. We revisit compensation annually (and more often for graduates and associates) to ensure we recognize outstanding performance. In addition to base pay, we offer a performance-driven annual bonus or commission. We provide all team members with additional benefits which reflect our values and ideals. We balance our programs to meet local needs and ensure fairness globally.

• Distributed work environment with twice-yearly team sprints in person
• Personal learning and development budget of USD 2,000 per year
• Annual compensation review
• Recognition rewards
• Annual holiday leave
• Maternity and paternity leave
• Team Member Assistance Program & Wellness Platform
• Opportunity to travel to new locations to meet colleagues
• Priority Pass and travel upgrades for long-haul company events
  
  

About Canonical

Canonical is a pioneering tech firm at the forefront of the global move to open source. As the company that publishes Ubuntu, one of the most important open-source projects and the platform for AI, IoT, and the cloud, we are changing the world of software. We recruit on a global basis and set a very high standard for people joining the company. We expect excellence; in order to succeed, we need to be the best at what we do. Most colleagues at Canonical have worked from home since our inception in 2004. Working here is a step into the future and will challenge you to think differently, work smarter, learn new skills, and raise your game.

Canonical is an equal opportunity employer

We are proud to foster a workplace free from discrimination. Diversity of experience, perspectives, and background create a better work environment and better products. Whatever your identity, we will give your application fair consideration.