Category and Shopper Development (CSD) Leader, Waters

Nestlé; Toronto; Hybrid; CAD 140,000 - 170,000; Full time

Benefits offered by this job

Health benefits from day one

Company pension plan

4 weeks vacation + 5 personal days

Flexible hybrid work

Job summary

Nestlé Canada is seeking a Category and Shopper Development Leader, Waters, based in North York, Ontario. Reporting to the Vice President, Category & Shopper Development, you will shape category and channel strategy and develop concrete plans to drive long-term profitable growth across customers and markets.

You will lead omni-channel and HORECA strategies, champion revenue management and pricing initiatives, own integrated commercial planning, and build high-performing teams through coaching

Qualifications

• Completion of a University Degree, ideally in Business, Commerce, Marketing or a related discipline.
• Minimum 10 years of progressive commercial leadership experience including Category & Shopper Development, Customer Development, Revenue Growth Management, and Key Account Management with a large customer.
• Successful delivery on KPIs, including top and bottom-line business results.
• Demonstrated understanding of all sales functions, Revenue Management, Finance, Marketing and Supply Chain.
• Experience operating within evolving business environments, including leading through ambiguity, significant organizational change, or business transformation initiatives.
• Demonstrated ability to identify opportunities, challenge the status quo, and create innovative solutions where established processes or playbooks do not exist.
• Strong external orientation with the ability to identify emerging industry, customer, shopper and channel trends and translate them into competitive advantage.
• Strong people leadership capability with experience building, coaching and developing high-performing teams while fostering engagement and accountability.

Responsibilities

• Lead channel, customer, OMNI, and HORECA strategies to drive profitable growth, market share, and commercial performance across the business.
• Champion Strategic Revenue Management initiatives, leveraging pricing, mix management, and portfolio strategies to optimize revenue, profitability, and long-term value creation.
• Own the integrated commercial planning process, partnering cross-functionally with Sales and Marketing to develop and execute category, customer, and channel growth plans.
• Drive shopper marketing, category roadmaps, and sales playbooks that deliver best-in-class execution, enhance shopper engagement, and strengthen customer partnerships.
• Build and develop high-performing teams through coaching, talent development, and succession planning, while ensuring compliance with company policies and standards.

Skills

Category development

Shopper development

Revenue growth management

Key account management

People leadership

Strategic planning

Education

University degree

Business/Commerce/Marketing

Job description

Business areas: Nestle Canada Inc.

Job title: Category and Shopper Development (CSD) Leader, Waters

Location: North York, ON located at 25 Sheppard Ave W, North York, ON M2N 6S8; Hybrid

A Little About Us

While Nestlé is known for KitKat®, Gerber®, Nescafe®, and Maggi®, our recipe for success comes down to one thing: our people. We strive to lead a people-focused culture that empowers employees to bring their authentic selves to work each day. There are 3,400+ members of Nestlé Canada celebrated for taking action using agility, courage, and trust to find solutions that benefit the business or greater good. We’re a team of changemakers, who are curious and challenge the status quo, that take risks that will help drive us forward. Our focus is not only on nourishing our customers, but also about enriching you. We know that empowerment leads to strong employee engagement, a great work culture, and motivated employees.

Position Summary

We are looking for a CSD Leader based at our North York location reporting into the Vice President, Category & Shopper Development. You will be responsible for developing and managing Category, Channel and Shopper strategy and concrete plans within the market to deliver long term profitable Category and market share growth. This position is a new role.

Responsibilities

• Lead channel, customer, OMNI, and HORECA strategies to drive profitable growth, market share, and commercial performance across the business.
• Champion Strategic Revenue Management initiatives, leveraging pricing, mix management, and portfolio strategies to optimize revenue, profitability, and long-term value creation.
• Own the integrated commercial planning process, partnering cross-functionally with Sales and Marketing to develop and execute category, customer, and channel growth plans.
• Drive shopper marketing, category roadmaps, and sales playbooks that deliver best-in-class execution, enhance shopper engagement, and strengthen customer partnerships.
• Build and develop high-performing teams through coaching, talent development, and succession planning, while ensuring compliance with company policies and standards.

Qualifications

• Completion of a University Degree, ideally in Business, Commerce, Marketing or a related discipline.
• Minimum 10 years of progressive commercial leadership experience including Category & Shopper Development, Customer Development, Revenue Growth Management, and Key Account Management with a large customer.
• Successful delivery on KPIs, including top and bottom-line business results.
• Demonstrated understanding of all sales functions, Revenue Management, Finance, Marketing and Supply Chain.
• Experience operating within evolving business environments, including leading through ambiguity, significant organizational change, or business transformation initiatives.
• Demonstrated ability to identify opportunities, challenge the status quo, and create innovative solutions where established processes or playbooks do not exist.
• Strong external orientation with the ability to identify emerging industry, customer, shopper and channel trends and translate them into competitive advantage.
• Strong people leadership capability with experience building, coaching and developing high-performing teams while fostering engagement and accountability.

Benefits

• Comprehensive total rewards benefits package including Health and Dental benefits that start on day one of employment.
• Company matched pension plan.
• Four weeks of Vacation and five personal days (Personal Paid Holidays).
• Flexible and hybrid work arrangements.
• Excellent training and development programs as well as opportunities to grow within the company.
• Access to Educational Assistance & Tuition Reimbursement.
• Bonus eligibility.
• Gender affirmation benefits to ensure access to necessary care, resources, and coverage for gender-affirming procedures.
• Fertility Services and Surrogacy Medical Coverage to support the pursuit of a path to parenthood regardless of medical conditions, gender or sexual orientation.
• Adoption benefits to remove some of the financial barriers associated with adoption.
• Up to 50% off – Nespresso Coffee Machine, Capsules and accessories.
• Access to the Discount Company store with Nestlé, Nespresso, and Purina products (Located across various Nestle offices/sites).
• Vehicle Eligibility.

Compensation Range: $140,000 - $170,000/yr + bonus eligibility

At Nestlé Canada, we are committed to transparency and fairness in our compensation and job posting practices. This position offers a competitive salary within the range specified above, aligned with our commitment to equitable pay practices.

What You Need To Know

We will be considering applicants as they apply, so please don’t delay in submitting your application.

Nestlé Canada is an equal-opportunity employer. The principles of diversity, equity, inclusion, and accessibility are vital to how we operate. We strive to foster a respectful and supportive environment where individuals feel valued and empowered to contribute and succeed.

If you are invited to participate in the recruitment process and require an accommodation, please inform Human Resources. Nestlé will work with you to ensure full participation.