(CAN) Senior Director, Communications

Walmart Canada; Mississauga; On-site; CAD 150,000 - 180,000; Full time

Job summary

An established industry player is seeking a Senior Director of Communications to lead their strategic communications efforts. This pivotal role involves managing internal and external communications, guiding reputation management, and overseeing crisis communications. The ideal candidate will possess extensive experience in public relations and a strong understanding of digital platforms. You will work closely with the Canadian Leadership Team to shape messaging and ensure alignment with corporate goals. If you're a strategic thinker with a passion for communications and leadership, this is an exciting opportunity to make a significant impact.

Qualifications

• 10+ years in communications with 5+ years in leadership.
• Proven experience in crisis and issue management.
• Excellent writing and verbal communication skills.

Responsibilities

• Lead strategic direction for internal and external communications.
• Manage reputation and crisis communications effectively.
• Develop comprehensive communications programs aligned with goals.

Skills

Crisis Management

Public Relations

Digital Communications

Media Relations

Strategic Thinking

Team Leadership

Writing and Editing

Interpersonal Skills

Education

Bachelor’s degree in Communications

Diploma in Public Relations

Tools

Communication Tools

Social Media Platforms

Job description

Join to apply for the (CAN) Senior Director, Communications role at Walmart Canada

Join to apply for the (CAN) Senior Director, Communications role at Walmart Canada

Position Summary...Leads the overall strategic direction and implementation of Walmart Canada’s Internal and External communications across multiple channels (Internal associate communications, Executive communications, public and media relations, thought leadership, issues management, and digital communications) to help strengthen the company’s reputation and achieve its operational and corporate goals. Reports directly to the VP Communications and Corporate Affairs and directly supports the Canadian Leadership Team to provide guidance and manage high-profile, highly sensitive information and issues to protect the company from reputational damage.

What You'll Do...

Major Responsibilities

• Strategic Counsel: Serves as a key senior advisor to the Chief Executive Officer and Canadian Leadership Team, taking the lead in reputation management and serving as a company spokesperson as needed and as appropriate, ensuring overall consistency of strategic direction, positioning, and messaging.
• Reputation Management: Responsible for the development, implementation, and measurement of a broad range of public relations and thought leadership activities to support the strategic direction and positioning of Walmart Canada and the Walmart Canada Leadership Team.
• Crisis and Issue Management: Develops, manages, and leads corporate response to the broad range of contentious and sensitive issues which impact Walmart Canada’s reputation nationwide. Develops and leads strategies to avert issues when possible. Leads the internal communication response as part of a cross-functional team related to crisis and business continuity.
• Enterprise Communications: Develops and executes a comprehensive suite of best-in-class communications programs and strategies in alignment with Walmart Canada’s goals and major internal and external events and initiatives (Store and Facility Manager meetings; store/distribution centre openings; product launches).
• Corporate Communications: Oversees the strategy and delivery of key corporate communication initiatives and announcements (earnings, thought leadership, supporting government relations and lobbying, community investments, impact reports, executive speeches, and thought leadership) to help strengthen Walmart Canada’s reputation as a leading Canadian retailer, top employer, community investor, and regenerative business and ensure alignment with Walmart Inc.
• Measurement: Conducts regular reviews of communication programs and channels to ensure activities deliver on objectives. Refines programs as needed to ensure they remain effective. Stays active on the latest trends and best practices, identifying opportunities.
  
  

Qualifications

• Bachelor’s degree or diploma in Communications, Public Relations, Journalism, Marketing, or a related field.
• Minimum of 10 years of experience in communications, public relations, or a related field, with at least 5 years in a leadership role managing a team.
• Proven experience in crisis and issue management.
• Corporate communications and agency experience preferred.
• Strong understanding of digital communications and social media platforms.
• Excellent writing, editing, and verbal communication skills.
• Proficiency in communication tools and software, including AI.
• Experience with media relations and serving as a company spokesperson.
• Strong interpersonal and relationship-building skills.
• Ability to work under pressure and handle sensitive information with discretion.
• Strategic thinker with a proactive approach to problem-solving.
• Demonstrated ability to lead and inspire a team.
• Strong organizational skills, especially in creating structure and formality.
• Executive presence and the ability to manage up.
• Growth mentality and a proactive approach
• Accreditation in Public Relations (APR) or similar certification is a plus.
  
  

Minimum Qualifications...

Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.

Age – 16 or older

Preferred Qualifications...

Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.

Walmart will accommodate the disability-related needs of applicants and associates as required by law.

Primary Location…

1940 Argenita Rd, Mississauga, ON L5N 1P9, Canada

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R-2153427

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing, Public Relations, and Writing/Editing

• Industries

  Retail, Manufacturing, and Retail Groceries

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