Campaign Manager

Dept; Toronto; On-site; CAD 60,000 - 85,000; Full time

Job summary

A leading global agency seeks a Campaign Manager for its eBay Inhouse team in Toronto. This role involves driving impactful CRM marketing campaigns to enhance engagement and conversion. The ideal candidate will have a data-driven approach, excellent communication skills, and the ability to manage multiple projects effectively. The role offers a unique opportunity to collaborate with internal teams and contribute to successful CRM strategies in an innovative environment.

Benefits

15 days paid holiday per year

Mental health support

Flexible, hybrid working policy

Training, development and certifications

Buddy Program for new employees

Qualifications

• Understanding of data-driven CRM marketing and customer segmentation required.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Excellent communication skills and experience in writing creative briefs.

Responsibilities

• Implement and manage CRM marketing initiatives across multiple platforms.
• Oversee campaigns from creative brief to execution, ensuring strategic alignment.
• Monitor CRM activities effectiveness and provide performance reports to Marketing Managers.

Skills

Data-driven CRM marketing

Email marketing

Project management

Communication skills

Creative brief writing

Customer segmentation

Problem-solving

Attention to detail

Job description

This role is part of our eBay Inhouse team, where you will be employed by DEPT and embedded into eBay's CRM team.

JOB PURPOSE

As a Campaign Manager, you’ll work closely with eBay to deliver impactful marketing campaigns that drive engagement and conversion. You’ll be responsible for overseeing the end to end management of these campaigns, ensuring they run smoothly from concept through to set up and execution onsite.

KEY RESPONSIBILITIES

• Implement and manage CRM marketing initiatives, onsite, in-app, and through push notifications, and email campaigns.
• Oversee campaigns from creative brief to execution, ensuring alignment with eBay’s CRM strategy.
• Handle all operational aspects of campaign set-up and delivery, collaborating with multiple internal teams within eBay’s organisation.
• Monitor and evaluate the effectiveness of the CRM activities, ensuring they are targeted and optimised for maximum customer engagement.
• Provide detailed performance reports and insights to Marketing Managers, sharing key learnings to improve future CRM strategies and initiatives.
• Act as the main point of contact for eBay’s CRM needs, understanding and anticipating their requirements throughout the campaign process.
• Collaborate with the creative team to develop engaging CRM-focused creative assets.
• Assist with various ad-hoc operational tasks as required.

WHAT WE ARE LOOKING FOR

• Understanding of data-driven CRM marketing, including email, customer segmentation, and onsite promotions.
• Excellent communication skills, with the ability to build strong relationships and act as a trusted partner to the client.
• Expertise in writing clear, actionable creative briefs for CRM projects.
• Ability to manage multiple projects simultaneously while keeping stakeholders informed and on track.
• Flexibility to adapt to evolving plans and priorities in a dynamic environment.
• Highly organised with a keen eye for detail, able to meet deadlines in a fast-paced setting.
• A proactive, self-starting attitude with a focus on creativity and problem-solving.
• Results-oriented with a strong drive to deliver and optimise CRM outcomes.

WE OFFER

• 15 days paid holiday per year, exclusive of public holidays
• Mental health support
• A flexible, hybrid working policy
• Possibilities to do what you do best and to develop your skills further with training, development and certifications
• Buddy Program : You will be paired with a ‘Buddy’ to help you through your first weeks’ at DEPT
• A reputation for doing good. DEPT has been a Certified and named ‘Agency of the Year’ at both The Lovies and The Webby Awards.
• Awesome clients. Whether big or small, local or global — at DEPT you’ll get the opportunity to work with clients of all sizes and across all industries. And we celebrate all of our successes together!
• The opportunity for possibility. We want to enable you to do what you do best and help you develop your skills further with training, development and certifications.

WHO ARE WE?

We are pioneers at heart. What does that mean? We are always looking forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That’s why we hire curious, self-driven, talented people who never stop innovating.

Our culture is big enough to cope and small enough to care. Meaning, that with people across 30+ countries, we’re big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, your team, and giving you the autonomy to solve our clients problems, no matter where you are in the world.

DEPTis committed to making a positive impact on the planet and since 2021 has been Climate Neutral and B Corporation certified.

DIVERSITY, EQUITY & INCLUSION

At DEPT, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive. We actively seek to recruit, develop, nurture, and retain talented individuals from diverse backgrounds, with varying skills and perspectives.

Not sure you meet all qualifications? Apply, and let us decide! Research shows that women and members of underrepresented groups tend not to apply for jobs when they think they may not meet every requirement, when in fact they do. We believe in giving everyone a fair chance to shine.

We also encourage you to reach out to us and discuss any reasonable adjustments we can make to support you throughout the recruitment process and your time with us.

Want to know more about our dedication to diversity, equity, and inclusion? Check out our efforts.