Business Development Manager - Residential AC

Midea Canada; Markham; On-site; CAD 80,000 - 110,000; Full time

Job summary

A leading home appliances manufacturer is seeking a dynamic Business Development Manager for their Residential AC division in Markham, Canada. The ideal candidate will lead product marketing and sales, develop strategies for key retail partnerships, and possess experience in managing major Canadian retailers. Competitive salary and full-time employment offered.

Qualifications

• 5+ years in product marketing and/or national account sales in the Residential Air Conditioning industry.
• Proven success managing major Canadian retailers.
• Ability to travel domestically and internationally as needed.

Responsibilities

• Own the product roadmap and lifecycle for assigned Product Divisions.
• Serve as the primary contact for national and key retail accounts.
• Define and execute channel management strategies for private label and Midea owned brands.

Skills

Analytical skills

Communication skills

Project management

Education

Bachelor’s degree in Business, Marketing, or Engineering

Tools

MS Office

Job description

Business Development Manager - Residential AC

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About Midea America Canada Corporation (MACC):

Midea America Canada Corporation (MACC) is a global leader in home appliances manufacturing, dedicated to improving consumers' lives through innovative, high-quality products. We foster creativity and excellence in every aspect of our work.

Job Description

Company: Midea America (Canada) Corp

Title: Business Development Manager - Residential AC

Reports to: Product Marketing Director

Job Summary

We are seeking a dynamic Business Development Manager to lead product marketing and national sales for our Residential Air Conditioning business. The ideal candidate is a self-starter with deep knowledge of the Canadian retail landscape, capable of managing product roadmaps, driving sell-in and sell-out performance, and fostering long-term partnerships with key accounts.

Key Responsibilities

Product Marketing Leadership

• Own the product roadmap and lifecycle for assigned Product Divisions (PDs), from concept to market launch.
• Conduct market research and competitive analysis to understand customer needs, industry trends, and competitor positioning.
• Lead new product introductions (NPIs), including go-to-market strategy, pricing, and positioning.
• Define product requirements and specifications based on insights and market intelligence.
• Collaborate with global teams on product features, design, and user experience.
• Manage full P&L, ensuring profitability, SKU productivity, and strategic category sales.
• Benchmark competitors’ line logic and innovations to ensure relevance and competitiveness.
• Lead the CCC and budgeting planning cycle for the Canadian Business Unit.

Sales Management

• Serve as the primary contact for national and key retail accounts, building trust-based, long-term relationships.
• Develop and execute strategic sales plans aligned with company growth objectives.
• Lead Product Line Reviews (PLRs), including product selection, pricing, and sell-in targets.
• Coordinate cross-functional support to meet account performance goals.
• Forecast and track key account metrics to ensure alignment with targets.
• Represent the company in sales presentations and negotiations, balancing client satisfaction with profitability.
• Identify and pursue new business opportunities with existing and prospective retail partners.
• Proactively assess, clarify, and validate customer needs on an ongoing basis.

Business & Channel Strategy

• Define and execute channel management strategies for private label and Midea owned brands.
• Lead the scoping and securing of new business with channel partners.
• Build business cases for new opportunities and define value chains with product division partners in China.
• Participate in CPFR sessions and monthly forecasting, taking ownership of numbers.
• Plan and manage promotional activities aligned with funding and strategic goals.

Cross-Functional Leadership

• Inspire and mobilize teams across functions including PD, marketing, operations, and service.
• Use feedback and market intelligence to improve product offerings and positioning.

Qualifications

• Bachelor’s degree in Business, Marketing, Engineering, or relevant experience; 5+ years in product marketing and/or national account sales in the Residential Air Conditioning industry.
• Proven success managing major Canadian retailers (e.g., Home Depot, Canadian Tire, Wal-Mart, RONA, Costco, Home Hardware, Leon’s).
• Strong analytical, communication, and project management skills.
• Experience with P&L ownership and strategic planning.
• Proficiency in MS Office (Word, Excel, PowerPoint, Outlook).
• Ability to travel domestically and internationally as needed.

Seniority level: Mid-Senior level

Employment type: Full-time

Job function: Business Development and Sales

Industries: Wholesale

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