Business Development Manager
Job description
Business Development & Membership Growth
- Conduct market research to identify high-potential companies and industry trends.
- Develop and execute targeted outreach strategies to engage mid to large-sized businesses.
- Leverage multiple channels (calls, emails, social media) to connect with key decision-makers.
- Implement data-driven prospecting techniques to prioritize and tailor engagement efforts.
Strategic Sales & Relationship Management
- Build and nurture long-term relationships with business leaders, stakeholders, and industry influencers.
- Develop compelling membership proposals and presentations that address client needs and showcase ROI.
- Negotiate and close membership deals, ensuring seamless onboarding and engagement for new members.
- Collaborate cross-functionally with internal teams (sales, marketing, program management) to align messaging and strategy.
Marketing & Outreach Collaboration
- Partner with marketing teams to develop targeted campaigns and promotional materials that enhance member acquisition.
- Provide insights from prospect interactions to refine messaging, outreach strategies, and member offerings.
- Represent the organization at industry events, conferences, and networking opportunities to expand visibility and connect with potential members.
Performance Tracking & Reporting
- Maintain accurate records of outreach, leads, and partnership agreements in the CRM system.
- Generate regular reports on sales performance, market trends, and business development activities.
- Use data analytics to refine strategies, measure effectiveness, and support decision-making initiatives.
Requirements
- Bachelor’s degree in business, marketing, communications, or a related field; an advanced degree is a plus.
- Minimum of 7 years of experience in business development, sales, or partnership management, preferably within the retail or non-profit sector.
- Proven success in closing deals with mid to large-sized businesses.
- Strong understanding of market dynamics, sales strategies, and membership models.
- Excellent communication, negotiation, and presentation skills.
- Self-motivated, results-oriented, and highly organized.
- Proficiency in CRM systems and Microsoft Office Suite.
- Willingness to travel as needed for meetings and industry events.
- Bilingualism (English and French) would be an asset.