Business Development Manager

TYLER WEIR; Toronto; On-site; CAD 80,000 - 100,000; Full time

Job summary

A professional services firm in Toronto seeks a Business Development Manager to enhance client engagement and acquire new clients. Key responsibilities include market analysis, supporting business initiatives, and improving marketing materials. Candidates should possess a degree and at least five years' experience in a relevant role. Strong communication and interpersonal skills are essential for success.

Qualifications

• Minimum of five years' experience in a marketing or business development role.
• Experience in a professional services firm environment.
• Previous managerial experience is a plus.

Responsibilities

• Develop understanding of the corporate legal market.
• Monitor and communicate market trends.
• Support preparation of business proposals.

Skills

Business development

Marketing

Communication

Interpersonal skills

Education

Degree in business, marketing, communications

Job description

We are looking for a Business Development Manager to raise our client's profile, helping to acquire new clients and expand existing client relationships.

Key Responsibilities:

• Actively develop and maintain a deep understanding of the corporate legal market and the competitive position of the client's Department through extensive internal and external research.
• Monitor, analyse and communicate market, industry and competitive trends for the Department.
• Work with partners to develop and execute the business development and marketing elements of the Department business plan.
• Work with partners on new client initiatives to develop work for the firm.
• Support the preparation of responses to requests for proposals or information on the Department and in preparing partners for business development meetings with clients and prospects.
• Work with the lawyers, professional support lawyers and the BD & Marketing team to market the services and expertise of the Department.
• Work with the firm’s marketing team to draft press releases, track published articles and consider social media strategy around key projects.
• Manage departmental rankings, including oversight of submissions to legal directories and share best practices in the submissions process.
• Work with the professional support lawyers to develop client and market facing knowledge based marketing tools and materials – technical updates, client education – webinars and seminars etc.
• Lead the review and continuous improvement of the Department’s suite of marketing materials, including capabilities statements, pitch templates, deals lists, website content (internal and external) and press releases.
• Ensure the department’s deals and work experience are collected on a regular and timely basis, submitted to firm’s systems.

Skills Knowledge and Expertise:

Essential Criteria:

• Degree in business, marketing, communications (journalism, public relations) – or equivalent work experience.
• A minimum of five years’ experience in a marketing or business development role working in a professional services firm environment.
• Experience leading business development and marketing for a practice group, service line or industry group.
• Experience working with partners/senior executives in a professional services firm.
• Previous experience in a managerial role.

Technical & Personal Skills:

• Excellent oral and written communication skills.
• Excellent writing skills and ability to prepare specialised written materials.
• Ability to effectively manage competing priorities.
• Strong judgment and ability to make well-reasoned independent decisions.
• Advanced understanding of strategic marketing and communications.
• Self-motivated and independent, able to work with a minimum of supervision.
• Strong interpersonal skills, including pleasant nature and ability to influence others.
• High degree of attention to detail.