Business Analyst, Analytics Lead - IT Services DXP - FT Admin Temp

Humber College; Old Toronto; Hybrid; CAD 96,000; Full time

Job summary

An established industry player in higher education is seeking a Business Analyst - Analytics Lead to enhance digital experiences. This role offers a unique opportunity to lead web analytics efforts, guiding data analysis to optimize user interactions on the DXP platform. You will collaborate with diverse teams, driving data-driven decisions that shape the future of student engagement and success. Join a supportive and innovative environment where your contributions will make a significant impact on the educational landscape. If you are passionate about analytics and thrive in a collaborative setting, this position is perfect for you!

Benefits

Diverse work environment

Supportive team

Access to advanced tools and technology

Qualifications

• 5+ years in business analysis, IT, or digital transformation.
• 3+ years in web analytics and data analysis.

Responsibilities

• Lead DXP web analytics and reporting efforts.
• Support data-driven approach for web interactions.
• Develop reports on web performance for various audiences.

Skills

Web Analytics

Data Analysis

Google Analytics

SEO

Power BI

Tableau

Data Transformation

Agile Methodology

Communication Skills

Drupal 10

Education

Degree in Business or Technology

Tools

Google Analytics

Power BI

Tableau

VWO Personalization

Job description

Job Description - Business Analyst, Analytics Lead - IT Services DXP - FT Admin Temp (31797)

Find Your Spot at Humber
At Humber, our career paths open up a world of infinite possibilities for you to explore. People are at the heart of the Humber experience. Here, every day we work shoulder to shoulder to deliver excellence, and in doing so, we redefine what it means to be a leader in polytechnic education. Humber employees are a diverse group of committed, caring and fun-loving people.

If you are interested in working in higher education and are looking to contribute to the largest Polytechnic in Ontario, as we shape the future of our students and communities, here is your opportunity to join our team.

Job Details:
Position Title: Business Analyst- Analytics Lead, Digital Experience Platform
Status: FT Admin Temporary, until December 2025
Hours: 37.5 hours per week
Faculty/Department: Information Technology Services
Campus/Location: North Campus; Hybrid model (a mix of home and in-office workdays)
Salary: $95,910.00; starting salaries are determined based on qualifications and years of related experience.

Reports To: Product Owner, Digital Experience Platform

About Information Technology Services:
Humber Digital Innovation, Information Technology Services provides leadership for the continuous development of digital experiences delivered on a secure, flexible, and dependable IT environment built on a foundation of transparency, collaboration, client focus, and respect. Together we transform client ideas into results, leverage technology to enable student engagement and success, and improve business processes to enable better decision-making.

About the Business Analyst- Analytics Lead Role:
To support continued platform development and site migration, the DXP team is seeking a Business Analyst - Analytics Lead. This position will play a vital role in supporting the DXP solution by supporting comprehensive evaluation of data analytics, audience behaviours and web site performance in delivering on desired Humber outcomes. The analytics lead is responsible for guiding and directing all data analysis efforts associated with web sites on the DXP platform. They use captured data to evaluate web experiences, assess conversion rates and behaviours of users interacting with Humber web sites, and evaluate attainment of desired web site performance outcomes.

Responsibilities of the role include:

• Lead all DXP web analytics and reporting efforts evaluating the performance of DXP web sites in delivering desired outcomes for target audiences.
• Support a data-driven approach to defining success and evaluating the results of tailoring and personalization web interactions.
• Consult with groups across Humber in defining desired experience and journey outcomes.
• Identify and formally define experiments to evaluate and test how the delivered web experience can be further refined and optimized.
• Guide the analysis and review of experimentation results.
• Support and guide client groups in understanding and interpreting experiment results.
• Develop reports and presentations to a variety of Humber audiences on overall performance and effectiveness of web sites.

About You:
You are passionate about working at Ontario's largest Polytechnic; you thrive on improving productivity and quality that contribute to team success! If this sounds like you, keep reading:

Education
A degree in a Business or Technology discipline.

Experience/Skills
A minimum of five years of experience in business analysis, IT, or digital transformation and a minimum of three years of progressive experience in web analytics and data analysis.

Skills sought in a successful candidate include:

• Expert understanding of web site analytics and performance reporting.
• Strong understanding of tailoring and personalization of web content.
• Expert understanding of Google Analytics.
• Extensive experience in evaluating web interactions.
• Experience with analytics and tagging strategies for Drupal 10.
• Knowledge and experience in using VWO Personalization.
• Strong analytical and data analysis skills.
• Solid understanding of search engine optimization (SEO).
• Experience with data transformation strategy and tools.
• Experience with data analytics tools such as Power BI, Tableau or equivalent.
• Knowledge of statistical analysis techniques.
• Experience working with large data sets and databases.
• Superior oral and written communication and interpersonal skills.
• Experience working in an agile mode of operations.
• Higher education or public sector experience is highly desirable.

If this sounds like you, we'd love to hear from you! At Humber Polytechnic we don't just accept difference we celebrate it! Experience comes in many forms, skills are transferable, and a progressive mindset goes a long way at Humber. If your experience is close to what we're looking for, consider applying and tell us why you are a great candidate for this job. Find your Spot at Humber!

What's in it for you?

• An opportunity to be a part of building Humber's future.
• Be part of a diverse, hard-working, and supportive team.
• Tools and technology that will allow you to succeed at your job.

We thank you for your interest in working with Humber Polytechnic. Only applicants selected for an interview will be contacted.

Equity, Diversity, and Inclusion
Humber Polytechnic is committed to a workforce that reflects the diversity of our students and our city. We actively seek Indigenous Peoples and individuals from equity-deserving groups.

Accommodation
Humber Polytechnic is committed to accommodating applicants with disabilities throughout the hiring process.

Anti-Discrimination Statement
At Humber Polytechnic, all forms of discrimination and harassment are prohibited.