Brand Strategy Director: Lead Creative Growth & Impact

Leo Toronto; Toronto; On-site; CAD 125,000 - 135,000; Full time

Job summary

Leo Burnett Toronto is seeking a Strategy Director to shape strategies that solve complex business challenges and inspire breakthrough creative work. You will partner with senior leaders to build enduring brands and lead cross-disciplinary teams in a collaborative, design-minded environment.

The role emphasizes turning cultural, consumer, and business insights into clear opportunities, with a focus on leadership across projects and client relationships.

Qualifications

• 8+ years of relevant experience in an agency, consultancy, design, innovation, or related environment.
• Demonstrated experience developing brand, communications, or experience strategies.
• Experience partnering directly with senior clients and multidisciplinary teams.

Responsibilities

• Lead the development of brand, communications, and experience strategies that address client objectives and inspire effective creative work, in the financial space.
• Bring together rigorous analysis and creative thinking to offer fresh, meaningful perspectives on complex challenges.
• Define and steward compelling brand ideas, grounded in a deep understanding of the business, its audiences, and the cultural environment in which it operates.
• Simplify strategic complexity and create a clear path forward for clients and internal teams.
• Maintain a long-term perspective while identifying timely opportunities for brands to earn relevance in a rapidly changing cultural and media landscape.
• Deliver consistently thoughtful, high-quality strategic leadership across projects and client relationships.
• Build strong, trusted relationships with creative, account, design, and client teams.
• Develop clear, inspiring creative briefs and lead engaging briefings that unlock strong ideas.
• Act as both an idea generator and facilitator, helping teams explore possibilities and strengthen their thinking.
• Foster an environment that supports creative excellence and effective work across channels, platforms, and experiences.

Skills

Strategic thinking

Research methodologies

Communication skills

Collaborative/team-oriented

Design-thinking mindset

Education

Bachelor's degree or equivalent

Job description

Leo Burnett Toronto is seeking a Strategy Director to shape strategies that solve complex business challenges and inspire breakthrough creative work. You will partner with senior leaders to build enduring brands and lead cross-disciplinary teams in a collaborative, design-minded environment.

The role emphasizes turning cultural, consumer, and business insights into clear opportunities, with a focus on leadership across projects and client relationships.