Brand Manager, Neurology

Merz Therapeutics; Burlington; Hybrid; CAD 85,000 - 125,000; Full time

Job summary

Merz Therapeutics Canada is seeking a Brand Manager to lead the Canadian launch of a new neurology asset. You will drive brand performance and contribute to growth across the neurology portfolio in Canada, working with cross-functional teams.

Responsibilities include shaping launch strategy, adapting global and US plans for Canada, building engagement tools, and managing the brand budget and KPIs. A strong background in pharma marketing and Canadian reimbursement knowledge is needed.

Qualifications

• 5+ years of pharmaceutical brand management experience, ideally in neurology.
• Experience leading or supporting product launches.

Responsibilities

• Lead Canadian launch planning and readiness for a new neurology asset.
• Develop and execute marketing activities to support launch success.
• Manage cross-functional launch timelines and milestones.
• Align Marketing, Medical Affairs, Market Access, Sales, PSP, Finance, Global, and U.S. teams.
• Own HCP segmentation and targeting strategies.
• Develop patient advocacy and engagement strategies.

Skills

Cross-functional leadership

Stakeholder management

Project management

Canadian healthcare

French proficiency

Education

Bachelor's degree in Business or Life Sciences

Job description

**This role requires someone to reside in Ontario and is a hybrid position out of our Burlington, Ontario Corporate Office**

Step into the future with us at Merz Therapeutics, where our family roots meet a bold new vision. Together, we’re embarking on a transformative journey, blending time-honored traditions with exciting new products.

As a private, family-owned company, we have the liberty and support to make decisions for ourselves, our customers and the patients we serve. We pride ourselves on building an inclusive culture where there is room to celebrate individual growth with the ability to contribute to a common good as a collaborative team. Our mission is grounded in a long-term view of making a difference for the common good, while growing together as a family.

If you‘re looking to immerse yourself in a passionate team rooted in community, connection and camaraderie, then we’re looking for YOU! #IAmMerz

Are you ready to galvanize a team around a culture of care, putting patients first to spark change?

The Brand Manager position is accountable for delivering a successful launch of a new neurology asset, driving brand performance, and contributing to the growth of Merz Therapeutics’ neurology portfolio in Canada.

Launch Planning & Readiness

• Lead the Canadian launch planning and readiness fora new neurology asset


• Develop and execute marketing activities to support launch success


• Manage cross-functional launch timelines, deliverables, and milestones


• Assess the market, including patient segments, competitors, and market dynamics


• Define field force structure, capabilities, deployment, focus, and incentives


• Adapt global and U.S. strategies for the Canadian market


• Develop customer engagement strategies, messaging, and launch tools

Cross-Functionality Leadership & Launch Execution

• Align Marketing, Medical Affairs, Market Access, Sales, PSP, Finance, Global, and U.S. teams


• Support pricing, reimbursement, dossier submissions, and market access strategy


• Own HCP segmentation and targeting strategies


• Build internal learning plans for Parkinson’s disease and other neurology assets.


• Ensure alignment between medical and commercial strategies


• Lead annual brand planning for neurology assets


• Develop patient advocacy and engagement strategies


• Support identification and engagement of key opinion leaders


• Evaluate external partnerships and funding requests


• Partner with PSP stakeholders to support patient services at launch


• Manage the brand budget and align spending to strategic priorities


• Establish and track launch KPIs, dashboards, uptake, readiness, and performance


• Provide regular updates on launch progress, risks, and business impact

Portfolio Brand Management

• Support broader neurology portfolio management, including Xeomin and Fampyra


• Develop integrated brand plans across the portfolio


• Ensure marketing strategies comply with regulations and global guidelines


• Identify growth opportunities and portfolio synergies

Education & Certifications

Bachelor’s degree in Business, Life Sciences, or related field; MBA preferred Professional Experience

Professional Experience

• 5+ years of pharmaceutical brand management experience, ideally in specialty or neurology


• Experience leading or supporting product launches

Knowledge, Skills & Abilities

• Strong cross-functional leadership, stakeholder management, communication, and project management skills


• Strong understanding of the Canadian healthcare system, including reimbursement pathways (CADTH, pCPA, provincial listings)


• French proficiency is a valuable asset


• Demonstrated ability to translate strategy into execution and deliver measurable results