Bilingual National Sales VP

Southwire Company LLC; Mississauga; On-site; CAD 120,000 - 150,000; Full time

Job summary

A leading electrical products supplier is seeking a Senior Sales Executive to lead national sales strategies in specialized markets. This role requires extensive experience in sales and account management, with a strong focus on strategic business development and executive engagement. The ideal candidate will work autonomously and manage complex negotiations, contributing significantly to revenue growth and product strategies in competitive environments.

Benefits

Family and Individual Insurance Packages (Health, Life, Dental, and Vision)

Paid Time Off & Paid Holidays

Pension Plan

One-on-one financial coaching

Personal Days

Long & Short-Term Disability

Employee Assistance Program

Employee Referral Program

Tuition Reimbursement Programs

Advancement & Professional Growth opportunities

Parental Leave Top Up

More

Qualifications

• 12-14 years of experience in Sales and Account Management.
• Preferred: 15+ years in Sales and Account Management.

Responsibilities

• Lead national sales performance targets with cross-regional initiatives.
• Set pricing frameworks and go-to-market strategies.
• Drive strategic business development and manage major accounts.
• Analyze customer behavior and market dynamics.
• Collaborate with product management, marketing, and engineering.

Skills

Customer Relationship Management

Market Research

Analytical Skills

Relationship Building

Influencing Skills

Negotiation

Team Building

Collaboration

Critical Thinking

Business Acumen

Education

Master's Degree in Business Administration

Job description

Job Summary

Leads national sales strategy for complex and specialized electrical products and market segments by applying expert-level commercial acumen and technical insight. Operates with full autonomy and interfaces directly with C-suite executives, both internally and externally, to shape long-term revenue growth and product development strategies. Solves unique and complex business challenges, contributes to functional strategy, and drives initiatives with enterprise-wide impact. Recognized as a subject-matter expert, this role influences internal direction and external client outcomes in highly competitive and regulated markets.

Key Responsibilities

Achieves national sales performance targets by leading cross-regional initiatives, aligning strategic priorities, and overseeing execution across key verticals.

Acts independently to set pricing frameworks, go-to-market strategies, and contracting terms for high-profile clients and technically complex product lines.

Drives strategic business development efforts by guiding account acquisition, contract negotiation, and long-term relationship management with major national and strategic accounts.

Develops methods for analyzing customer behavior, market dynamics, and competitor positioning to refine sales strategies and identify emerging opportunities.

Formulates business cases and revenue models to support product innovations, expansion into new channels, and long-range planning decisions.

Guides strategic collaboration between product management, marketing, and engineering to ensure offerings are aligned with market demand and technical requirements.

Facilitates executive-level negotiations and customer engagements to influence purchasing decisions, elevate brand equity, and close multi-year contracts.

Masters sales leadership by mentoring regional directors and senior managers on organizational goals, strategic influence, and complex deal management.

Evaluates team performance and modifies complex workflows or sales processes to increase accountability, efficiency, and client satisfaction.

Required Education & Experience

Master's Degree

Specialized Degree : Business Administration

Required Work Experience : 12-14 Years

Field(s) of Expertise : Sales, Account Management

Preferred Education & Experience

Years of Experience : 15+ Years

Field(s) of Expertise : Sales, Account Management

Spans of Control

Does this role manage Southwire Team Members : No

Travel

Travel : Domestic, occasionally international - Up to 50% of Time

Physical Requirements

Moving - 5% of Time

Standing - 5% of Time

Sitting - 80% of Time

Other - 10% of Time (Sets, Line Review prep, etc at customer facilities)

Working Conditions

Office

Equipment

Computer / Keyboard

Competencies

Action OrientedBalances StakeholdersCollaboratesCustomer FocusNimble LearningPlans and Aligns

Skills

Customer Relationship ManagementMarket ResearchAnalytical SkillsRelationship BuildingInfluencing SkillsNegotiationTeam BuildingCollaborationCritical ThinkingBusiness Acumen

• Family and Individual Insurance Packages (Health, Life, Dental, and Vision)
• Paid Time Off & Paid Holidays
• Pension Plan
• One-on-one financial coaching with an independent Certified Financial Planner
• Personal Days
• Long & Short-Term Disability
• Employee Assistance Program
• Employee Referral Program
• Tuition Reimbursement Programs
• Advancement & Professional Growth opportunities
• Parental Leave Top Up
• More