Bilingual Mandarin Marketing Specialist

Comrise; British Columbia; On-site; CAD 40,000 - 80,000; Full time

Job summary

An innovative firm is seeking a dynamic Marketing Specialist to drive brand awareness and engagement. This role involves conducting market research, developing multi-channel marketing campaigns, and managing social media accounts to enhance brand presence. The ideal candidate will collaborate with internal teams to ensure consistent messaging and execute engaging marketing events. With a focus on creativity and data-driven strategies, this position offers an exciting opportunity to make a significant impact in a fast-paced environment. If you have a passion for marketing and a keen eye for detail, this role is perfect for you.

Qualifications

• 1-2 years of marketing experience in retail or consumer brands.
• Strong English and Mandarin communication skills.

Responsibilities

• Conduct market research to identify trends and opportunities.
• Develop and execute brand marketing campaigns across multiple channels.

Skills

Social Media Management

Market Research

Content Creation

Event Planning

Communication Skills

Multitasking

Education

Bachelor's degree in Marketing

Bachelor's degree in Communications

Bachelor's degree in Business

Tools

Social Media Platforms

Marketing Tools

Job description

• Conduct market research to identify trends, customer preferences, and opportunities
• Develop and execute brand marketing campaigns across multiple channels (social media, print, digital, in-store)
• Support content creation for promotional materials, including posters, banners, flyers, and social media posts
• Plan and coordinate online and offline marketing events (e.g., product launches, seasonal campaigns, influencer collaborations, community outreach)
• Manage the brand's social media accounts (Instagram, TikTok, Red, etc.), including content scheduling, follower engagement, and performance tracking
• Monitor and analyze marketing data and campaign performance (ROl, reach, engagement, customer conversion)
• Collaborate with internal teams (operations, design, and sales) to ensure brand consistency

Requirements :

• Bachelor's degree or above in Marketing, Communications, Business, or a related field
• At least 1-2 years of experience in marketing, preferably in retail, or consumer brands
• Proficiency in social media platforms and tools
• Strong written and verbal communication skills in English and Mandarin
• Familiarity with event planning and campaign execution
• Ability to multitask, meet deadlines, and work in a fast-paced environment
• Detail-oriented with a strong sense of aesthetics

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