Associate Professor- Marketing (Tenure Track)

Wilfrid Laurier University; Waterloo; On-site; CAD 70,000 - 110,000; Full time

Job summary

An established industry player is seeking a dynamic Assistant Professor in Marketing to join their Lazaridis School of Business & Economics. This exciting tenure-stream position, starting July 1, 2026, offers the opportunity to engage in impactful research and teach motivated undergraduate and MBA students. Candidates should have a recent Ph.D. in Marketing and a passion for innovative teaching methods. This role provides a platform to contribute to a vibrant academic community and collaborate with industry partners, making a significant impact in the field of Marketing. Join a diverse and inclusive environment committed to excellence in management education.

Qualifications

• Ph.D. in Marketing required; entry-level position for recent graduates.
• Research expertise in various Marketing domains is essential.

Responsibilities

• Develop a productive research agenda in Marketing.
• Teach undergraduate and MBA students with engaging methods.
• Participate in university service and professional activities.

Skills

Research expertise in Marketing

Consumer Behaviour

Marketing Strategy

B2B Marketing

Brand Management

Service Marketing

Technology Marketing

Sales

Education

Ph.D. in Marketing

Job description

Faculty/Academic Area: Lazaridis School of Business & Economics

Department: Business - Marketing

Campus: Waterloo

Employee Group: WLUFA

Requisition ID: 9222

The Lazaridis School of Business & Economics (Lazaridis School) at Wilfrid Laurier University invites applications for a tenure-stream faculty position at the Assistant level in the Marketing area, commencing July 1, 2026. Successful candidates will be expected to publish in top-tier journals in the field of Marketing. This position is subject to budgetary approval.

Qualifications:

Qualifications for this position include a Ph.D. in Marketing by the date of appointment or reasonably thereafter. This will be an entry-level position, and only those who completed their PhDs in 2023 or thereafter will be considered. We are seeking applicants with research expertise in any domain of Marketing and whose research/teaching interests include, but are not limited to Consumer Behaviour, Marketing Strategy, B2B Marketing, Brand Management, Service Marketing, Technology Marketing, and Sales.

Responsibilities:

1. Develop and maintain a productive research agenda that complements the profile of our Marketing Area.
2. Provide effective teaching to undergraduate and MBA students, including through experiential learning methods that actively engage industry partners, and potentially in the PhD and MSc programs.
3. Actively participate in service to the university and the profession.

The Lazaridis School of Business & Economics has over 150 full-time faculty and more than 6000 undergraduate and graduate students on campuses in Waterloo and Brantford, and a location in Toronto, Ontario. With a mission to achieve excellence in management education, the school offers undergraduate and graduate degrees, including Honours BBA, MBA, MFin, MMA, and PhD. Laurier’s undergraduate and graduate business programs are AACSB accredited. For more information, please visit http://www.wlu.ca/lazaridisschool.

Applicants should send a letter of application, a curriculum vitae, copies of publications, a statement of current and prospective research interests, a statement regarding teaching experience and interests (e.g., Evaluations, Teaching Dossier) and should arrange for at least three academic referees to submit reference letters to [e-mail]. All applications must include the Position Number (2025 MKT TT 01), and should be addressed to:

Professor Ling Chu
Associate Dean of Business: Faculty Development & Research
Lazaridis School of Business & Economics

Deadline for applications is July 7th, 2025.

Wilfrid Laurier University is committed to equity and values diversity. All qualified candidates are encouraged to apply; however, as per Canadian immigration laws, Canadians and permanent residents will be given priority.

Laurier's Waterloo, Kitchener, and Brantford campuses are on the shared traditional territory of the Neutral, Anishnaabe, and Haudenosaunee peoples. This land is part of the Dish with One Spoon Treaty between the Haudenosaunee and Anishnaabe peoples and symbolizes the agreement to share and protect resources.