Associate Manager, Consumer Retention Marketing

DoorDash; Toronto; On-site; CAD 98,000 - 141,000; Full time

Job summary

An innovative company is seeking a strategic Associate Manager for Consumer Retention Marketing. This role focuses on enhancing customer engagement through personalized campaigns across multiple channels, including email and in-app notifications. You will collaborate with cross-functional teams to develop and optimize marketing strategies, utilizing data-driven insights to drive growth. With a commitment to local economies and employee well-being, this forward-thinking firm offers a dynamic environment where your contributions will significantly impact customer satisfaction and business success.

Benefits

Paid Time Off

Parental Leave

Wellness Benefits

Health Insurance

RRSP Matching

Mental Health Programs

Qualifications

• 4+ years of experience in customer retention or growth marketing.
• Proficiency with marketing automation platforms.

Responsibilities

• Develop and manage campaigns for non-restaurant growth initiatives.
• Analyze campaign impact on key metrics like order rate and revenue.

Skills

Customer Retention Marketing

Email Marketing

Data Analysis

Stakeholder Management

SQL

Tools

Braze

Iterable

Salesforce Marketing Cloud

Tableau

Job description

Associate Manager, Consumer Retention Marketing

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About the Team

DoorDash's mission is to grow and empower local economies. By building intelligent, last-mile delivery technology for local cities, DoorDash connects people with the local businesses they care about — helping grow businesses and the communities that support those businesses.

The Consumer Retention Marketing team focuses on nurturing engagement and retention of millions of customers through personalized communication channels such as email, push notifications, and in-app messages. The team develops consumer lifecycle programs to drive growth and customer satisfaction.

About the Role

We are seeking a strategic, solutions-oriented, and data-driven retention marketer to manage CRM programs across various channels, including email, push, and in-app notifications. The role involves launching and iterating on campaigns for DoorDash's restaurant and non-restaurant categories, working closely with cross-functional teams, and making data-informed decisions to meet campaign and business objectives.

Key Responsibilities

• Develop and manage campaigns and workflows for non-restaurant growth initiatives, including testing strategies.
• Utilize omni-channel marketing tools to build complex CRM journeys, including triggered campaigns and automations.
• Analyze campaign impact on key metrics such as order rate and revenue.
• Support creative development and optimization in collaboration with creative resources.
• Coordinate with cross-functional teams to strategize and execute campaigns.

Qualifications

• 4+ years of experience in customer retention, email, or growth marketing.
• Proficiency with ESP/Marketing Automation platforms (e.g., Braze, Iterable, Salesforce Marketing Cloud).
• Experience with data analysis and program measurement, preferably with SQL skills.
• Proven success in developing profitable marketing programs and exceeding targets.
• Strong stakeholder management, organizational, and interpersonal skills.
• Basic knowledge of HTML and data visualization tools like Tableau is a plus.

Compensation and Benefits

Salary ranges from $98,500 to $141,000 CAD, based on location and experience. Benefits include paid time off, parental leave, wellness benefits, health insurance, RRSP matching, and mental health programs.

About DoorDash

DoorDash is committed to empowering local economies through innovative delivery technology. We foster a diverse, inclusive environment that values employee well-being and career growth.