Associate, Digital Marketing - Oncology

Lilly; Ontario; On-site; CAD 70,000 - 90,000; Full time

Job summary

A leading company in the pharmaceutical industry seeks a Digital Marketing professional to enhance customer experiences through strategic digital solutions. The role involves collaboration with marketing teams and managing vendor relationships while ensuring compliance with digital strategies. Ideal candidates will have a strong background in digital marketing, project management, and excellent communication skills.

Qualifications

• 3-5 years of Digital Marketing experience required.
• Experience with Digital and Omnichannel solutions.

Responsibilities

• Develop and implement Digital strategic plans for key brands.
• Manage complex partnerships with vendors.

Skills

Problem Solving

Communication

Collaboration

Project Management

Education

University Degree

Tools

Google Analytics

Salesforce Marketing Cloud

Job description

We’re looking for people who are determined to make life better for people around the world.

Our Customers live in a Digital world. We strive to create customer experiences that make them feel genuinely cared for, able to trust us, and that we are easy to interact with.

Are you interested in helping us connect with them so that they can get the best possible outcomes with our medicines? Do you want to be imbedded in the business and bring your technical skills and Digital know how to the table? Then this role might be for you

This role is determined to be a flexible worker, where on-site presence in the Toronto office is expected to be 4-12 days per month, as determined by your manager and business needs.

Key Responsibilities :

You will be responsible for the strategic development and operational implementation of Digital strategic plans / solutions for key brands. You will manage complex partnerships with various vendors and ensure compliance is maintained with all the Digital solutions developed. You will participate and liaise with Marketing and cross functional teams locally and with other Digital teams globally. You act as a local subject matter expert on a core Digital workstream (Web, Social Media, Email, Digital Analytics etc…). So this is what we need from you :

• A curiosity and passion for crafting amazing customer experiences
• Strong problem solving skills and an ownership mentality
• An ability to dive into the details but also step back and see the bigger picture
• An ability to work independently (self-motivated) as well as part of a team
• An ability to manage vendors to deliver results on time and on budget

Requirements : Education and Experience

• University Degree , minimum 3-5 years of Digital Marketing experience
• Experience in designing, implementing and analyzing Digital and Omnichannel solutions
• Experience with the successful implementation of corporately provided IT / Digital technology platforms for local use

Digital marketing :

• A proven track record in leveraging Email (Veeva Approved Email, Salesforce Marketing Cloud) and a keen understanding of email excellence
• Ability to design and co-create end to end digital omnichannel journeys that provides our customers with added value experiences
• A proven track record in Social Media technology and strategy, including Adwords etc…
• Knowledge and experience with Google Analytics and other digital measurement tools
• Understanding of Direct to Consumer advertising and CASL (anti- spam legislation)
• Knowledge of Health Canada and PAAB regulations would be an asset
• Knowledge of the external Digital landscape and a keen interest in innovation especially in the context of Digital Marketing
• Experience with the successful implementation of corporately provided IT / Digital technology platforms for local use (scope of work, considerations, recommendations, planning, implementation, controls)
• Familiar with agile concept and methodology to implement large scale initiatives in an iterative manner
• Ability to manage multiple projects with a focus on strategy and execution and ensure appropriate and complex processes and procedures are followed
• Knowledge of CRM and emailing platforms and well versed in integrating CRM solutions

Skills and competencies :

• Ability to manage multiple projects with a focus on strategy and execution and ensure appropriate and complex processes and procedures are followed
• Well versed with agile principles and collaboration frameworks
• Demonstrated ability to successfully manage work within a rapidly changing environment.
• Demonstrated ability to successfully work with multiple business partners across multiple business units.
• Ability to collaborate closely and effectively with other team members and brand partners.
• Strong Interpersonal and Influencing skills (teamwork, cross-functional partnership, relationship building, removing barriers in a new space)
• Strong Communication skills (verbal & written) across multiple levels of management
• High level of accountability (make the decisions that are yours to make, deliver on commitments and insist others do the same)
• Ability to manage in an ambiguous environment and make trade-of decisions as required.

Experience in the Canadian Pharmaceutical environment is preferred.

Experience in Oncology / Hematology is a bonus.

Lillydoes not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status.

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