Art Director

WE Communications; Toronto; On-site; CAD 50,000 - 70,000; Full time

Job summary

A leading communications agency in Toronto seeks a Creative Designer to develop visual assets and innovative strategies for B2B clients, focusing on Tech, Healthcare, and Sustainability sectors. The role requires proficiency in Adobe Creative Suite, a collaborative spirit, and a portfolio showcasing your design capabilities. This position offers opportunities to engage with emerging digital trends and contribute creatively to various campaigns.

Qualifications

• 2+ years of experience as Designer, Motion Artist, or similar role.
• Proficiency in Adobe Creative Suite.
• Strong communication and collaboration skills.
• Design portfolio required.

Responsibilities

• Develop visual assets for digital mediums.
• Create compelling social media content.
• Collaborate with clients on creative concepts.
• Stay updated on design trends and technologies.

Skills

Creative Strategy

Social Media Content Creation

Collaboration

Attention to Detail

Tools

Adobe Creative Suite

Canva

Job description

Responsibilities

• Develop and produce visual assets for a variety of digital mediums with good understanding of formats and performance
• Avid consumer of social media and able to apply learnings on client briefs
• Craft compelling and innovative creative strategies and concepts that elevate the standard of our creative output.
• Collaborate with strategy and client teams to define the creative concept vision that aligns with the organization's business objectives and enhances the client's brand strategy.
• Provide creative leadership for key clients in the portfolio.
• Ideate and create engaging and shareable social media content for B2B industries (Tech/Healthcare/Sustainability) and public sector clients, with a focus on LinkedIn, Tik Tok and Meta.
• Contribute to expanding WE's creative portfolio through the creation of content for Instagram, YouTube, and TikTok, as well as the use of creative tools such as AR/VR/UIUX/video automation/gaming/audio/experiential.
• Keep abreast of emerging digital and social trends and technologies and apply them to the client's work or creative sprints at WE.
• Open to learning and adopting Generative AI in your day-to-day work process
• Stay up-to-date with the latest trends and best practices in creative campaign, design, marketing and generative AI
• Contribute to the agency's capabilities in data-driven storytelling through technology.
• Execute the creative team’s vision and mission in collaboration with practice and creative lead.

Qualifications

• 2+ years of relevant working experience as a Designer/Motion Artist/Content Creator/Art Director in production, advertising, social media, public relations, or related fields.
• Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign etc.
• Familiarity with design trends and techniques across various digital mediums
• Strong communication and collaboration skills.
• Ability to take direction and work well in a team environment.
• Ability to work independently, as part of a team, and with senior leaders in a fast-paced environment with tight deadlines and multitasking requirements.
• Strong attention to detail and commitment to producing high-quality work.
• Must have a design portfolio.
• Strong interest in pushing the boundaries of creative ideas in B2B industries (Tech/Healthcare/Sustainability) and the public sector.
• Basic knowledge of editing content through modern mobile applications, such as Adobe Premiere Rush, Splice, InShot, or Canva.
• Familiarity with UIUX design and applications, such as Sketch, Adobe XD, InVision Studio, is a plus.
• Familiarity with HTML / CSS is a plus