Analyst / Sr. Analyst – Premium Products

American Express; Ontario; Hybrid; CAD 60,000 - 80,000; Full time

Job summary

A leading company is seeking an Assistant Marketing Manager for Premium MR Products. This role involves driving engagement within the Platinum and Centurion portfolios through strategic marketing initiatives. The ideal candidate will manage product strategies, analyze performance metrics, and collaborate with various teams to enhance customer experiences. The position offers opportunities for growth and development in a dynamic environment.

Benefits

Comprehensive medical, dental, vision, life insurance

Flexible working model

Generous paid parental leave policies

Free access to global wellness centers

Career development and training opportunities

Qualifications

• 1-2 years of marketing or management work experience.
• Proven ability to analyze data sets and drive results.

Responsibilities

• Support the Premium Communications Plan from strategy development to execution.
• Collaborate with agencies to develop campaigns for customer engagement.
• Develop reports measuring key business metrics and recommend actions.

Skills

Analytical Skills

Communication

Project Management

Critical Thinking

Education

University Degree in Business/Marketing

Tools

MS Office

Job description

At American Express, we have a passion for Cardmembers and we are constantly innovating to reinforce and deepen our relationships with them. As Assistant Marketing Manager – Premium MR Products, you will play a critical role in driving engagement within the Platinum and Centurion portfolios through the development and execution of product strategy and marketing plans. You will be responsible for the day-to-day management and maintenance of these Card products, along with their associated services, benefits and capabilities. You will continually develop and hone your analytical skills through the compilation of monthly performance dashboards, analyzing data and extracting insights to inform product strategy and campaign development. The role of Assistant Marketing Manager is rich and diverse, providing opportunity to grow, develop and partner with stakeholders throughout the organization. If you have a customer-centric mindset, a passion for tackling challenging issues and an unwavering drive to succeed, this role is for you!

Responsibilities include :

Marketing :

• Support the Premium Communications Plan from strategy development through creative execution and measurement of downstream performance to inform future actions
• Collaborate with creative agencies and internal marketing teams to develop campaigns and messages that enable acquisition, spend and customer engagement
• Develop regular reports measuring and analyzing the performance of key business metrics, recommend and implement strategic actions and solutions with a focus on profitability
• Support the development and execution of portfolio strategy including new products / capabilities and product refresh efforts
• Understand customer and competitive trends by carrying out periodic competitive and qualitative assessments and providing commentary on findings

Management :

• Support day-to-day external and internal partner relationships
• Work effectively across broader Amex teams to deliver enhanced efficiencies, processes, services and Cardmember experiences (Servicing, Legal, Compliance, Technologies, etc.)
• Partner with internal marketing teams on developing communications and reviewing marketing materials for accuracy

Required Qualifications :

• University Degree (preferably Business / Marketing) with minimum 1-2 years of marketing or management work experience
• Proven self-starter with a demonstrated ability to take initiative, drive results and champion a project from conception through implementation and evaluation
• Experience developing partnerships and managing relationships
• Proven ability to analyze data sets; demonstrate critical thinking and problem solving skills
• Strong oral and written communication skills; emphasis on proposal development and the creation / delivery of effective presentations
• Demonstrated multi-tasking, project management, attention to detail and prioritization skills in a demanding environment
• Proven ability to lead change and set priorities, with capacity to be flexible and adapt with new opportunities
• Proficiency in MS Office, notably Excel, Word and PowerPoint

Personal Attributes :

• Logical and naturally curious mindset; seeks opportunities to learn and develop
• Professional, self-motivated and driven
• Demonstrates personal accountability

We back our colleagues and their loved ones with benefits and programs that support their holistic well-being. That means we prioritize their physical, financial, and mental health through each stage of life. Benefits include :

• Support for financial-well-being and retirement
• Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
• Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
• Generous paid parental leave policies (depending on your location)
• Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
• Free and confidential counseling support through our Healthy Minds program
• Career development and training opportunities

American Express is committed to providing an inclusive and accessible work environment in which all people who apply for positions or who work for or on behalf of Amex are treated with dignity and respect and are provided with equal treatment with respect to employment, regardless of that person's age, sex, sexual orientation, gender identity, gender expression, race, colour, ancestry, ethnic or national origin, citizenship, religion or creed, marital status, family status, pregnancy, disability, record of offences, social condition or origin, political beliefs, association or activity or other factors prohibited under applicable Human Rights legislation (the “Prohibited Grounds”). If you have a disability and need accommodation, please speak with the Recruiter for more information.

Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations.