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A leading company seeks an Advertising Producer for a 14-month contract in Toronto. The successful candidate will oversee creative development and production, manage agency relationships, and ensure localization of advertising content for Canadian markets, fostering partnerships and evaluating effectiveness across campaigns.
Advertising Producer (14-Month Contract)
Marketing Communications (Marcom) is the creatively-led global team that oversees Apple’s consumer facing marketing. We ensure the flawless development and execution of world-class communications across all medias and platforms. Every day, hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that provide both new and existing customers with simple, engaging and inspiring marketing experiences.The Advertising (Ad) Team oversees Appleʼs advertising activities in Canada, and is the bridge between Marcom and Appleʼs advertising agency, Media Arts Lab (MAL). We partner with many internal groups, including Finance, Legal, Product Marketing, Partner Communications, apple.com, Retail and Business and Education. We also maintain positive relationships with our Apple and MAL international offices. Developing and fostering productive partnerships is an essential requirement of every member of our team.In the Ad Producer 14-Month Contract role, you will be responsible for leading the creative development and production process, ensuring accuracy and internal communication for all advertising initiatives. The breadth of responsibility will range from the localization and adaptation of global advertising deliverables for Canadian English and Canadian French languages, to the full-scale bespoke Canadian original productions.
Description
Handle the implementation of all advertising creative, working with our media and creative agency’s account team and Apple internal teams (Brand, Interactive, Channel, Product Marketing, PR, Legal and Business Affairs) to evaluate recommendations for relevance and effectiveness within the market.You will lead the day-to-day relationship with our advertising agency.Ability to manage an Advertising production from creative development to production to post-production to delivery—with production typically taking place within a three-month timeframe.Coordinate creative validation with the local Creative team.Ensure that work originated by the Worldwide Advertising team can be effectively localized; monitor issues such as cultural relevance and market priorities, legal constraints.Ensure effective localization process while maintaining Apple’s brand positioning; keeping a consistent look and feel from one media form to another, and from one campaign to another.Ensure that all localized work created by the agency meets Apple’s standards for creative excellence, technical accuracy, integrity of claims and protection our intellectual property rights, trademarks and legal lines.Working in partnership with the Media manager to review media plans and evaluate the advertising assets required to support the media recommendations based on regional media understanding.Find and present opportunities of how advertising campaigns can be amplified based on market priorities, country related cultural and media opportunities.Organize and lead weekly agency advertising status meetings.Prepare “campaign launch” announcements and presentations to share advertising activity with the broader internal teams.Follow industry trends and competitive activity.
Minimum Qualifications
Preferred Qualifications