Ad Operations

Insight Global; Toronto; On-site; CAD 50,000 - 70,000; Full time

Job summary

A prominent recruitment agency in Toronto is seeking an Ad Operations professional to execute and optimize paid social media advertising campaigns. The ideal candidate will have relevant experience in media planning, strong analytical skills, and the ability to adapt in a dynamic environment. You will work with various social media platforms to ensure campaigns achieve desired results and communicate effectively with stakeholders.

Qualifications

• Relevant experience in media planning or buying.
• Strong understanding of traditional and digital advertising trends.
• Excellent verbal and written communication skills.

Responsibilities

• Execute and optimize paid social media advertising campaigns.
• Analyze campaign performance data and identify areas for improvement.
• Manage multiple campaigns simultaneously under tight deadlines.

Skills

Media planning

Data analysis

Communication skills

Analytical skills

Adaptability

Tools

Media planning software

Analytics tools

Job description

Job Description

The Ad Operations team (social and programmatic) are responsible for executing and optimizing paid social media advertising campaigns to reach target audiences effectively.

They work with various social media platforms (e.g., Facebook, Instagram, TikTok, Snap, Pinterest.) to secure advertising placements and ensure campaigns achieve desired results.

They analyze campaign performance data, identify areas for improvement, and adjust strategies to maximize ROI.

We are a company committed to creating inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity employer that believes everyone matters. Qualified candidates will receive consideration for employment opportunities without regard to race, religion, sex, age, marital status, national origin, sexual orientation, citizenship status, disability, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to Human Resources Request Form (https://airtable.com/app21VjYyxLDIX0ez/shrOg4IQS1J6dRiMo) . The EEOC "Know Your Rights" Poster is available here (https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf) .

To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/ .

Skills and Requirements

Relevant experience in media planning or buying, such as internships or entry-level positions, is highly valued.

A strong understanding of traditional and digital advertising trends is essential.

Proficiency in data analysis techniques and tools is crucial for evaluating campaign performance and making informed decisions.

Excellent verbal and written communication skills are needed to effectively communicate with clients, stakeholders, and team members.

Strong analytical skills are necessary to interpret data, identify trends, and make data-driven decisions.

Familiarity with media planning software, ad tech platforms, and analytics tools is a must.

The ability to thrive in a fast-paced, dynamic environment and adapt to changing market conditions and client needs is important.

Ad Operations stakeholders must manage multiple campaigns simultaneously and adhere to tight deadlines null

We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to [e-mail].