Account Executive, Virtual Sales

ABOUT THE ROLE

As an Account Executive, you will drive the growth of our business by identifying, engaging, and closing new opportunities across North America. Based anywhere in Canada, you will report to the CEO while collaborating closely with our Marketing and Leadership teams to expand our reach and establish long-lasting relationships with customers.

This role is ideal for someone who thrives on building authentic relationships, solving real-world technical challenges, and guiding prospects toward smart buying decisions—without the hard sell.

Responsibilities

1. Sales Growth: Own the entire sales cycle from prospecting to closing, ensuring revenue and profitability targets are met or exceeded.
2. Market Development: Identify and pursue opportunities in key markets, collaborating with leadership to refine strategy.
3. Team Collaboration: Work with the marketing team to convert leads into qualified opportunities and with product teams to ensure offerings meet customer requirements.
4. CRM Management: Maintain accurate and up-to-date records in HubSpot, ensuring pipeline visibility and timely reporting.
5. Process and Product Improvement: Identify and recommend enhancements to improve sales efficiency and customer satisfaction.

Minimum Requirements

• Bachelor’s Degree in Business, Marketing, or a related field.
• 5+ years of experience selling enterprise software solutions to utilities across North America.
• Experience selling multi-term contracts worth six figures to utilities.
• Technical Skills: Proficient in CRM tools like Salesforce or HubSpot; familiarity with sales automation tools is a plus.
• Strong sales track record in closing deals within complex buying situations.
• Data-driven decision-making skills for evaluating sales pipelines.
• Ability to focus on productive activities and collaborate internally.
• Engage effectively with engineers, technical leads, and financial decision-makers, respecting their logical and detail-oriented mindset.
• Take ownership of later stages of the sales funnel—moving warm leads from interest to decision.
• Conduct product demonstrations and technical discussions aligned with engineering needs.
• Present at seminars and trade shows, clearly explaining how solutions add value.
• Act as a bridge between product, marketing, and customers—sharing insights and refining messaging.
• Manage your pipeline through CRM tools, track conversations, and follow up thoughtfully.
• Ultimately, close business and convert interest into revenue.