Account Executive, Influencer Marketing

Tbwa Chiat/Day Inc
Canada
CAD 60,000 - 80,000
Job description

At Viral Nation, we specialize in building social-first ecosystems for brands to connect with the modern consumer journey. Our integrated solutions align strategy, talent, media, and technology with culturally relevant creativity to scale the world’s fastest-growing digital brands. Viral Nation offers a fluid, creative, and growth-oriented environment that will support your ambitions to apply your talents in an open, collaborative, and fast-paced culture.

The Account Executive role is focused on executing social-first marketing programs across various brands and businesses that span industries such as beauty, fashion, technology, health, and food. In this role, you will execute client scopes in partnership with our COE (Centre of Excellence) and Client Services team to deliver on time and on budget.

Responsibilities:

  • Work directly with account managers and supervisors to deliver on influencer asks;
  • Support client accounts with identification of influencers, outreach, contract negotiations, campaign monitoring, and reporting;
  • Demonstrate understanding of the influencer landscape and best practices for working with influencers;
  • Manage multiple influencer projects from identification to execution, ensuring adherence to deadlines and budgets;
  • Support influencer projects by collaborating with appropriate specialties to ensure seamless integration;
  • Develop a clear understanding of clients' goals and objectives and translate that into actionable tasks;
  • Using the brief, develop one-sheet summaries for influencers as part of client recommendations;
  • Produce high-quality internal and external content and contribute to larger influencer communication plans;
  • Manage vendor relationships and ensure expectations meet internal and client standards;
  • Manage influencer marketing campaigns through VN’s proprietary platform;
  • Proactively build and maintain strong relationships with internal departments.

Qualifications and Skills:

  • 2+ years of experience in influencer marketing, social media management, public relations, or similar;
  • Able to perform well under pressure and a team player;
  • Excellent verbal and written communication skills;
  • Strong research, writing, and editing skills, with the ability to interact professionally with clients and maintain relationships with influencers;
  • Post-graduate degree in a related field (digital communications, PR, marketing communications).

Viral Nation is committed to diversity, equity, and inclusion in our agency. We welcome applications from people with visible and non-visible disabilities. Accommodations are available on request for candidates participating in all aspects of the recruiting and selection process.

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