Account Director, Social Media

INNOCEAN Canada; Toronto; Hybrid; CAD 100,000 - 150,000; Full time

Job summary

A leading advertising agency in Toronto is seeking an Account Director, Social Media to manage and champion social media efforts for Hyundai Canada. The successful candidate will have 7–10 years of experience in a digital agency, with a strong background in social media and excellent client management skills. This role involves leading social strategies, optimizing content, and building robust client relationships in a rapidly evolving digital landscape.

Benefits

Flexible hybrid work setup

Generous time off

Comprehensive wellbeing benefits

Coaching and mentorship

Qualifications

• 7–10 years in an integrated or digital agency environment, with at least 3+ years focused specifically on social media.
• Deep understanding of paid, earned, and owned social ecosystems.
• Experience with high-profile, national brands; automotive experience a major asset.

Responsibilities

• Serve as the day-to-day lead for Hyundai Canada's social business across all platforms.
• Build strong client relationships by providing thought leadership, proactive strategic counsel, and platform guidance.
• Translate Hyundai's brand and product strategies into compelling social-first programs.

Skills

Client relationship management

Social media expertise

Analytical mindset

Organizational skills

Tools

Meta Business Manager

Sprout

Google Analytics

Job description

Get AI-powered advice on this job and more exclusive features.

At INNOCEAN Canada, we believe great work is born at the intersection of creativity, culture, and commerce. As Hyundai Canada’s long-standing agency of record, we’re proud to lead fully integrated campaigns that connect emotionally, perform digitally, and drive results nationally.

We’re looking for an Account Director, Social Media to join our growing team—someone with the strategic savvy and social fluency to lead one of Canada’s largest automotive brands through a rapidly evolving content landscape.

The Role :

As Account Director, Social Media, you’ll be the lead client partner and internal champion for all things social on the Hyundai Canada business. You’ll work closely with social strategists, creatives, media teams, and platform partners to develop and deliver best-in-class content, influencer, creator, and paid social programs. This is a high-visibility role ideal for a seasoned digital thinker with a proven track record in social-first, performance-minded campaigns.

What your typical day will look like :

• Serve as the day-to-day lead for Hyundai Canada’s social business across all platforms (Meta, TikTok, YouTube, LinkedIn)
• Build strong client relationships by providing thought leadership, proactive strategic counsel, and platform guidance
• Lead annual and campaign-based social planning, collaborating closely with brand, creative, media, and production teamsStrategy & Creative Collaboration
• Translate Hyundai’s brand and product strategies into compelling social-first programs that build engagement and drive consideration
• Guide always-on content calendars, product launches, influencer campaigns, and social extensions of integrated brand initiatives
• Partner with creatives to deliver content that’s culturally relevant, creatively bold, and platformnativePerformance & Optimization
• Work with analytics and media teams to monitor performance, identify insights, and optimize content and spend
• Ensure social KPIs ladder up to broader business objectives and report results in a compelling, client-facing format
• Stay ahead of platform trends, features, and tools—and identify how Hyundai can lead in the spaceTeam Leadership & Operations
• Oversee timelines, scopes, budgets, approvals, and resource planning to ensure flawless delivery
• Foster cross-functional collaboration between internal departments and client-side teams

What you bring :

7–10 years in an integrated or digital agency environment, with at least 3+ years focused specifically on social media

Deep understanding of paid, earned, and owned social ecosystems

Experience with high-profile, national brands—automotive experience a major asset

Strong client relationship skills and a confident presence in rooms with senior stakeholders

Excellent organizational, written, and verbal communication skills

Analytical mindset, with familiarity in tools like Meta Business Manager, Sprout, and Google Analytics

Passion for platform innovation, content culture, and how data informs creativity

What you’ll love about working at INNOCEAN Canada :

People-first and Inclusive of all – we’re proud to be recognized by ‘Great Places to Work’ - four years in a row and counting – overall, as well as for youth, inclusion, and as a Best Place to Work for Women.

Flexible hybrid work set up, with an awesome space at King Street West for collaboration and team get-togethers.

Generous time off plus an end of year winter break equals time well taken; our people also get extra days off when they reach key work milestones!

Your Wellbeing is all-important. Our comprehensive plan covers insurance must-haves and nice to haves from full benefits coverage and flex spending account for additional $$$, to RRSP’s confidential individual counselling, and paid personal days for you to take care of you.

Coaching and mentorship in your day-to-day to fuel your growth.

INNOCEAN Canada is an equal opportunity employer that is committed to diversity, inclusion, and teamwork. We encourage all qualified applicants to inquire below. Any disability-related needs will be accommodated throughout the recruitment process.

Seniority level

Seniority level

Director

Employment type

Employment type

Full-time

Job function

Job function

Marketing

Industries

Advertising Services

Referrals increase your chances of interviewing at INNOCEAN Canada by 2x

Get notified about new Social Media Director jobs in Toronto, Ontario, Canada .

Senior Director Marketing Communications

Director of Marketing, Cineplex Pictures

Senior Director, Marketing, Brand and Communications, RBC Origins

Director of Development, Marketing, and Communications

Director, Membership & Stakeholder Engagement

Scarborough, Ontario, Canada CA$100,000.00-CA$150,000.00 1 month ago

Director-Marketing (Value Proposition Development)

Director of Marketing and Communications

Director of Social and Programmatic Activation

Director Planning & Performance (Marketing)

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

J-18808-Ljbffr