25053 - Channel Specialist

NSLC; Halifax; On-site; CAD 55,000 - 75,000; Full time

Job summary

A leading liquor corporation in Halifax is seeking a Channel Specialist to enhance the online shopping experience for both B2C and B2B channels. This role involves managing E-Commerce operations, overseeing daily tasks, and collaborating with internal teams to improve service and product access. Candidates should have a degree in Business and 3-5 years of relevant experience. Join us in contributing to responsible beverage alcohol and cannabis sales.

Qualifications

• Undergraduate degree or diploma in Business Administration.
• 3-5 years of experience in Sales, E-Commerce, Operations, or Marketing roles.

Responsibilities

• Support the execution and continuous improvement of the NSLC's online shopping experience across B2C and B2B channels.
• Collaborate with internal teams and external partners to resolve operational issues.
• Manage daily administrative tasks within the E-Commerce platform.
• Oversee the day-to-day operations of NSLC home delivery.
• Support research and reporting related to shopper satisfaction and E-Commerce performance.

Job description

The Opportunity

Reporting to the Channel Manager, the Channel Specialist plays a key role in the day-to-day operations of the NSLC's online storefront supporting both B2C and B2B channels. This position helps shape and optimize the online shopping experience for beverage alcohol and cannabis, working closely with internal teams and external partners to maintain and enhance site functionality, manage updates, and support daily operations that bring the NSLC channel strategy to life. With a focus on enhancing service and improving product access, the role supports initiatives across fulfillment, merchandising, and compliance. As a central hub across multiple functions, the Channel Specialist helps deliver a seamless shopping experience while supporting the NSLC's commitment to accessibility, convenience, and shopper satisfaction.

What you'll do

Responsibilities

• Support the execution and continuous improvement of the NSLC's online shopping experience across B2C and B2B channels, ensuring seamless functionality and alignment with channel goals.
• Collaborate with internal teams and external partners to resolve operational issues and deliver on service, compliance, and fulfillment expectations.
• Maintain key data inputs and back-end functionality of the E-Commerce platforms, including configuration, manual data imports, and processes, while supporting cross-functional efforts to drive channel awareness and adoption.
• Manage daily administrative tasks within the E-Commerce platform, such as product uploads, pricing updates, inventory checks, and content maintenance.
• Oversee the day-to-day operations of NSLC home delivery, working with external partners, managing systems and fulfillment, resolving shopper issues, and reconciling costs and billing.
• Assist in implementing components of the NSLC's multi-year digital roadmap in partnership with Business Technology and Solutions.
• Work with organizational experts to identify shared solutions across Retail and Wholesale channels that enhance shopper experience and operational efficiency.
• Support research and reporting related to shopper satisfaction, E-Commerce performance, and opportunities for improvement.
• Serve as a connector between Shopper Engagement, Service Excellence, and Marketing to ensure a consistent, shopper-centric approach across online and in-store touchpoints.
• Contribute to strategic tests, pilots, and fulfillment initiatives as directed by the Director of Marketing & Promotions and the VP of Shopper Engagement.

Secondary Responsibilities

• Visit NSLC and non-NSLC retail locations at least 9 times a year with the Channel Manager to observe and assess shopping environments and identify improvement opportunities.
• Assist in developing and achieving annual business unit plans, objectives, and budgets; meet individual objectives as assigned.
• Proactively identify opportunities and implement new ideas to improve systems and procedures.
• Demonstrate commitment to NSLC's service standards and values.
• Participate actively in performance management activities.
• Commit to workplace health and safety.
• Some travel and weekend work may be required.
• Perform other duties as assigned.

What you'll need

Qualifications

• Undergraduate degree or diploma in Business Administration.
• 3-5 years of experience in Sales, E-Commerce, Operations, or Marketing roles.

Preferred Qualifications

• Experience in B2C retail online or omnichannel organizations focused on sales and fulfillment.
• Hands-on experience with SiteCore, SAP Commerce, or other E-Commerce platforms, especially in managing product catalogs, platform administration, and content management.
• Proven ability to support cross-functional projects involving multiple stakeholders or external partners.

An alternate combination of education and experience may be considered equivalent.

About Us

Nova Scotia Liquor Corporation (NSLC)

Join us in making a difference—our people are at the heart of our success. Since 1930, we have managed the responsible sale of beverage alcohol and cannabis in Nova Scotia, contributing to the community and the province's well-being. We value diversity and inclusion, and we are committed to supporting our employees and customers. For more information, visit our website.

If you require accommodations for an interview or application process, please contact us at [email protected]

Interested?

If you are interested in this opportunity, please apply by 11:59 pm on August 5, 2025.