Senior Ml Engineer, Ad Performance

Launch Potato; Teletrabalho; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

A digital media company is seeking a Senior ML Engineer to enhance ad performance through scalable machine learning systems. This role combines software development and machine learning to directly influence revenue and user engagement. The ideal candidate will have over 5 years of relevant experience, focusing on advertising systems, and expertise in Python, SQL, and various machine learning frameworks. This position offers a remote-first work culture, allowing you to collaborate with a diverse, global team.

Qualificações

• 5+ years of software development and ML engineering experience.
• 3+ years in advertising systems.
• Expertise in recommendation systems, advertising algorithms, NLP, or CV.

Responsabilidades

• Build scalable, production-ready ML systems to optimise ad performance.
• Collaborate across teams to deploy algorithms for improved ad targeting.
• Conduct rigorous experiments to measure model impact on KPIs.

Conhecimentos

Software development

Machine Learning engineering

Ad performance optimization

Analytical problem-solving

Communication skills

Teamwork

Ferramentas

Python

SQL

TensorFlow

PyTorch

Spark

Ray

AWS

GCP

Descrição da oferta de emprego

Join to apply for the Senior ML Engineer, Ad Performance role at Launch Potato. Be among the first 25 applicants.

Who are we?

Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState.

As The Discovery and Conversion Company, our mission is to connect consumers with the world's leading brands through data‑driven content and technology.

Headquartered in South Florida with a remote‑first team spanning over 15 countries, we've built a high‑growth, high‑performance culture where speed, ownership, and measurable impact drive success.

Why join us?

At Launch Potato, you'll accelerate your career by owning outcomes, moving fast, and driving impact with a global team of high‑performers.

We turn audience attention into action through data, machine learning, and relentless optimisation.

Are you a Machine Learning Engineer with a passion for bridging technical expertise and business acumen?

Do you thrive in building scalable, reliable systems that directly move revenue?

If you're eager to collaborate globally, face challenges head‑on, and make substantial impact, we're looking for you to join our dynamic team.

In this role, you'll work at the intersection of advertising algorithms, personalisation and optimisation... building the ML software and infrastructure that drives ad performance and user engagement at scale.

MUST HAVE

• 5+ years of software development and ML engineering, including 3+ years focused on advertising systems
• Proven experience optimising ad performance using both mature models and emerging ML technologies
• Expertise in one or more ML areas: Recommendation Systems, Advertising Algorithms, NLP, or CV
• Proficiency with Python, SQL, and modern ML frameworks (TensorFlow, PyTorch)
• Familiarity with distributed data processing (Spark, Ray) and cloud infrastructure (AWS / GCP)
• Strong analytical problem‑solving skills with a proven track record of delivering measurable results
• Excellent communication, teamwork, and project‑management skills

Your role

Elevate Launch Potato's advertising performance by building scalable, production‑ready ML systems that optimise revenue while enhancing user experience.

You'll collaborate across teams to design, deploy, and refine algorithms that improve ad targeting, relevance and efficiency at global scale.

Outcomes

• Develop and scale advertising algorithms that optimise engagement and revenue simultaneously
• Apply cutting‑edge ML approaches (e.g., reinforcement learning, deep learning for ranking) to improve ad performance
• Build scalable infrastructure to support real‑time ad decisioning across millions of requests per day
• Conduct rigorous experiments (A/B and multivariate tests) to measure model impact on business KPIs
• Continuously improve ETL pipelines and monitoring systems to ensure reliable ad delivery
• Collaborate with global teams across product, data, and engineering to launch high‑impact ad features
• Stay ahead of emerging technologies and integrate them into our ML stack when they create competitive advantage

Competencies

• Impact‑Oriented: you align ML systems to business outcomes and measure what matters
• Technical Builder: you write clean, production‑ready code and architect scalable systems
• Collaborative: you work seamlessly with global teams and communicate complex ideas clearly
• Resilient & Determined: you don't shy from challenges and drive projects through to impact
• Curious Innovator: you keep pace with ML/AI trends and creatively apply them to advertising
• Analytical Problem‑Solver: you break down complex systems and find data‑driven solutions

Since day one, we've been committed to having a diverse, inclusive team and culture.

We are proud to be an Equal Employment Opportunity company.

We do not discriminate based on race, religion, colour, national origin, gender (including pregnancy, childbirth or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

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