Senior Digital Marketing Specialist

Bebeedigital; São Paulo; Presencial; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

A cutting-edge marketing firm based in São Paulo is seeking a Senior Digital Marketing Specialist to lead multi-channel campaigns that enhance customer engagement and drive growth. You will leverage your deep knowledge of Adobe Campaign Classic and expertise in data analysis to design complex marketing solutions. This role offers the chance to mentor junior engineers and work in a dynamic environment focused on professional growth and development.

Serviços

Opportunity to work on cutting-edge projects

Collaborative work environment

Professional growth opportunities

Qualificações

• Deep knowledge of Adobe Campaign Classic (V8).
• Proven experience in designing and executing multi-channel marketing campaigns.
• Expertise in data analysis and interpretation.

Responsabilidades

• Design, develop, and manage complex marketing campaigns.
• Evaluate and refine customer data for targeting and segmentation.
• Implement and optimize marketing automation processes.

Conhecimentos

Adobe Campaign Classic

Data analysis

Campaign development

Leadership skills

Ferramentas

HTML

CSS

JavaScript

Descrição da oferta de emprego

Senior Digital Marketing Specialist

This high-profile Senior Adobe Campaign Engineer position requires a seasoned professional to lead the implementation of cutting-edge marketing solutions.

About the Role

As a key member of our digital marketing team, you will spearhead the development and execution of multi‑channel campaigns that drive business growth and customer engagement.

Main Responsibilities

• Design, develop, and manage complex marketing campaigns leveraging Adobe Campaign Classic (V8) features, such as custom resources, real‑time events, advanced workflows, content blocks, fragments, and typology rules.
• Evaluate and refine customer data to enable precise targeting and segmentation.
• Implement and optimize marketing automation processes to streamline campaign execution and maximize efficiency.
• Promote dynamic content and personalization strategies to enhance customer experience and conversion rates.
• Mentor junior engineers in a collaborative environment.
• Ensure seamless integration with upstream and downstream systems using REST API services.
• Leverage technical expertise in HTML, CSS, and JavaScript for campaign development and troubleshooting.

Key Requirements

• Deep knowledge of Adobe Campaign Classic (V8).
• Proven experience in designing and executing multi‑channel marketing campaigns.
• Expertise in data analysis and interpretation.
• Strong leadership and mentoring skills.
• Ability to work collaboratively in a team environment.

Benefits

• Opportunity to work on cutting‑edge marketing projects.
• Collaborative and dynamic work environment.
• Professional growth and development opportunities.