Senior Associate, Care & Coverage Marketing

Humana; Brasil; Teletrabalho; BRL 529.000 - 630.000; Tempo integral

Resumo da oferta

A leading healthcare company in Brazil is seeking a Marketing Specialist to oversee marketing campaigns aimed at improving member health outcomes. The successful candidate will collaborate with cross-functional teams, manage projects, and utilize data to enhance marketing strategies. A Bachelor's degree and at least 2 years of relevant experience are required for this full-time role, which offers a competitive salary and generous benefits.

Serviços

Salary up to $118,700 per year

Eligible for bonus incentive plan

Health benefits effective from day one

Generous paid time off

Opportunities for career development and tuition assistance

Qualificações

• Minimum of 2 years of experience in lifecycle, onboarding, or customer engagement marketing.
• Proven ability to manage multiple projects simultaneously with strong attention to detail.
• Demonstrated analytical mindset with a passion for leveraging data to inform marketing strategies.

Responsabilidades

• Oversee and optimize the live agent channel for marketing campaigns.
• Collaborate with cross-functional teams to forecast call volume.
• Champion the voice of the members by listening to calls for quality insights.

Conhecimentos

Detail-oriented project management

Data-driven marketing strategies

Strong communication

Collaboration skills

Formação académica

Bachelor’s degree in Marketing, Communications, Business or equivalent

Descrição da oferta de emprego

Employer Industry: Healthcare Services

Why consider this job opportunity

• Salary up to $118,700 per year
• Eligible for a bonus incentive plan based on performance
• Health benefits effective from day one
• Generous paid time off, including holidays and volunteer time
• Opportunities for career development and tuition assistance
• Supportive work environment focused on improving member health outcomes

What to Expect (Job Responsibilities)

• Oversee and optimize the live agent channel for marketing campaigns to improve member health outcomes
• Collaborate with cross-functional teams to forecast call volume and manage outreach timing
• Champion the voice of the members by listening to calls for quality insights and enhancing engagements
• Partner with call centers to ensure data availability for personalized member support
• Monitor operational performance to enable efficient program delivery

What is Required (Qualifications)

• Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent experience
• Minimum of 2 years of experience in lifecycle, onboarding, or customer engagement marketing
• Proven ability to manage multiple projects simultaneously with strong attention to detail
• Demonstrated analytical mindset with a passion for leveraging data to inform marketing strategies
• Strong communication and collaboration skills

How to Stand Out (Preferred Qualifications)

• Experience in healthcare, insurance, senior services, or other regulated industries
• Familiarity with agile marketing methodologies and cross-functional team collaboration
• Exposure to NBA (Next Best Action) engines, customer data platforms (CDPs), or journey orchestration technologies

We prioritize candidate privacy and champion equal-opportunity employment. Central to our mission is our partnership with companies that share this commitment. We aim to foster a fair, transparent, and secure hiring environment for all. If you encounter any employer not adhering to these principles, please bring it to our attention immediately.

We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer.