Reddit Ads Media Buyer

Residence Supply; Teletrabalho; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

A leading home improvement brand is seeking a performance-obsessed Reddit Media Buyer to enhance their advertising strategy. This fully remote role requires a candidate with 2+ years of experience in running Reddit Ads for DTC brands, focusing on building and managing effective full-funnel ad structures. Responsibilities include optimizing campaigns, researching subreddits, and collaborating with creative teams. The position offers competitive compensation and a performance-based bonus, emphasizing growth and autonomy within the company.

Serviços

Competitive base compensation (USD)

Performance-based bonus

Opportunity to expand into other paid channels

Qualificações

• 2+ years of experience running Reddit Ads for DTC brands.
• Proven track record of surpassing performance targets like ROAS, CAC, and revenue goals.
• Strong analytical skills with experience in analytics tools like GA4.

Responsabilidades

• Build and manage full-funnel ad structures for home & garden buyers.
• Research and map high-intent subreddits into scalable audience plans.
• Collaborate with creative and CRO teams to optimize the full funnel.

Conhecimentos

Reddit Ads

Performance marketing

Creative testing

UTM tracking

Descrição da oferta de emprego

So… who is Residence Supply?

We're the fastest-growing design-driven lighting & hardware brand in the U.S.

In two years we blew past 8 figures, launched hundreds of handcrafted SKUs, and built a cult following of design lovers who care more about heritage than hype.

Our fixtures live in Architectural Digest–level homes and premium short-term rentals.

Now we want our Reddit acquisition funnel to match the caliber of our product and brand.

We're not hiring a “traffic manager.”

We're looking for a performance-obsessed Reddit Media Buyer who knows how to turn cold subreddits into profitable customers.

Someone who lives inside the Reddit ads dashboard, understands communities, and can engineer profitable campaigns for a DTC home & garden brand at scale. You should think in ROAS, CAC, and MER — not impressions.

Your edge is your ability to test, learn fast, and turn signal into spend. What you'll do.

What You'll Do

• Build and manage full-funnel ad structures: awareness, consideration, and conversion campaigns for home & garden buyers.
• Research and map high-intent subreddits (home décor, interior design, DIY, home improvement, smart home, etc.) into scalable audience plans.
• Write, brief, and iterate ad creatives that feel native to Reddit but drive clicks and conversions for our SKUs.
• Set up, manage, and optimize campaigns daily for ROAS, CAC, CTR, and CVR targets.
• Run structured A/B tests across creative (angles, copy, formats, UGC vs. branded), audience (subreddit clusters, interests, lookalikes, remarketing), and bids & budgets (CPC vs. CPM, dayparting, pacing).
• Collaborate with our creative and CRO teams to tighten the full funnel: from ad → landing page → checkout → LTV.
• Report results with clarity: what you tested, what worked, what didn’t, and your next moves.
• Build playbooks so Reddit is a repeatable, scalable acquisition channel — not a one-off experiment.

What You Bring

• 2+ years running Reddit Ads for DTC brands (home, décor, furniture, home improvement, or similar verticals is a big plus).
• Proven track record of hitting or beating performance targets: ROAS, CAC, MER, and revenue goals.
• Can show real accounts (anonymized) where you profitably scaled spend, turned a “test budget” into a core channel, and deepened understanding of how Reddit communities behave to make ads feel non‑cringe/non‑corporate.
• Strong skills in campaign structure and account architecture, creative testing frameworks, UTM tracking & basic analytics (GA4, post‑purchase surveys, etc.).
• Comfort working remote in a high‑output environment: you set your own testing roadmap and bring solutions, not problems.
• Bias for action: you’d rather ship a smart test today than debate a “perfect” plan for a week.

What We’re Offering

• Fully remote role with a high‑autonomy, performance‑first culture.
• Competitive base compensation (USD) + performance‑based bonus tied to ROAS, CAC, and revenue growth.
• Opportunity to expand your ownership into other paid channels (Meta, YouTube, display) if you prove you can drive results.
• Direct access to leadership; your performance will have a visible impact on company growth.
• A brand with real product‑market fit and a rich catalogue to scale — not a struggling product you have to “save” with ads.

How You Fit into the Team

• You’ll report directly to the Head of Growth and work closely with:
• Creative: to brief concepts, hooks, and visual directions tailored to Reddit.
• CRO / Web: to align landing pages, offers, and funnels with your traffic.
• Analytics: to ensure tracking, attribution, and dashboards are clean and accurate.

Can you profitably scale Reddit into a core channel for Residence Supply?

Can you build a testing engine that continuously improves performance?

If yes, you'll have uncapped room to grow with us.