Product Owner - Loyalty & Marketing Automation (Contract/Freelance - 6 To 9 Months - Latam)

Keyrus; Camaçari; Presencial; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

A global marketing solutions company is seeking a hands-on Product Owner in Camaçari, Brazil, to drive the implementation of Loyalty and Marketing Automation platforms for LATAM markets. You will bridge marketing teams and technical groups, prioritizing initiatives and facilitating Agile delivery. Ideal candidates have 5-8 years of experience in marketing tech, proficiency in English and Spanish or Portuguese, and an understanding of MarTech tools. Agile certification is a plus.

Qualificações

• 5–8 years of experience as a Product Owner, Business Analyst, or similar in marketing tech or CRM.
• Strong grasp of Agile methodology and sprint management.
• Excellent communication skills in English and Spanish or Portuguese.

Responsabilidades

• Own and prioritize the product backlog for Loyalty and Marketing Automation initiatives.
• Write clear epics, user stories, and acceptance criteria; maintain documentation in Confluence.
• Collaborate with global and local teams to deliver high-quality, scalable solutions.

Conhecimentos

Product backlog management

Agile methodology

Communication skills in English

Team collaboration

Ferramentas

Confluence

MarTech tools

Descrição da oferta de emprego

We’re seeking a hands‑on Product Owner to drive the implementation of Loyalty and Marketing Automation platforms for LATAM markets. You’ll be the bridge between marketing teams and technical delivery groups, ensuring business needs are translated into clear, actionable features.

What you’ll do

Own and prioritize the product backlog for Loyalty and Marketing Automation initiatives.

Write clear epics, user stories, and acceptance criteria; maintain documentation in Confluence.

Collaborate with global and local teams to deliver high‑quality, scalable solutions.

Support integration with the Single Customer View (SCV) and ensure data governance best practices.

Facilitate agile ceremonies and ensure timely, value‑driven delivery.

What we’re looking for

5–8 years’ experience as a Product Owner, Business Analyst, or similar in marketing tech or CRM.

Strong grasp of Agile methodology and sprint management.

Familiarity with MarTech tools – CDPs, loyalty / promo engines, and automation platforms.

Excellent communication skills in English and Spanish or Portuguese.

Agile certification (CSPO, SAFe PO / PM) is a plus.