Performance Marketing Specialist (Remote, Rio de Janeiro)

Blacksmith Agency; Rio de Janeiro; Remote; BRL 383,000 - 601,000; Full time

Job summary

Blacksmith Agency LLC is hiring a Performance Marketing Specialist to own paid media for a book of B2B and growing-brand clients. You will steer targeting, budgets, roadmaps and client narratives during calls, acting as the strategic voice at the table.

You bring 3+ years hands-on Google Ads and Meta experience, a track record of improving ROAS/CPA, agency exposure across multiple clients, and clear English for US-based calls.

Qualifications

• 3+ years hands-on in Google Ads and Meta, managing campaigns end-to-end.
• Proven ability to move ROAS, CPA or pipeline metrics.
• Agency experience across multiple clients simultaneously.
• Clear spoken English with US-based clients on live calls.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Handle budget allocation, bidding, targeting and creative testing; know when to kill a campaign.
• Deliver trusted conversion tracking and attribution with GA4, Tag Manager and pixels.
• Develop 90-day and quarterly roadmaps for each client and explain numbers on calls.
• Drive account growth through retention, upsell and long-term relationships.

Skills

Google Ads

Meta

ROAS optimization

Agency experience

English (US clients)

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency

Remote (USA, Canada, Latin America or South Africa)

• Marketing
• Full time
• Remote (USA, Canada, Latin America or South Africa)

Paid media only. SEO is a separate seat with its own strategist, so you are never split across both.

About The Role

Blacksmith Agency is an AI-first digital agency. As Performance Marketing Specialist you own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

What You Will Own

• Paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

What You Bring

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.