Marketing/Social Media Specialist - Remote

ZIA; São Paulo; Teletrabalho; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

A digital marketing firm is seeking a passionate Marketing/Social Media Specialist to join their remote team. Responsibilities include developing social media strategies, managing accounts, creating engaging content, and analyzing performance metrics. Ideal candidates have experience in social media management, strong copywriting skills, and proficiency in content creation tools. This role offers flexibility in a fast-paced digital environment.

Qualificações

• Proven experience as a Social Media Specialist or Digital Marketer.
• Strong understanding of social media platforms and best practices.
• Excellent copywriting and communication skills.

Responsabilidades

• Develop and execute social media strategies.
• Manage and grow all company social media accounts.
• Analyze performance metrics and adjust campaigns.

Conhecimentos

Social Media Management

Content Creation

SEO Knowledge

Analytics Skills

Copywriting

Ferramentas

Canva

Adobe Creative Suite

Hootsuite

Google Analytics

Descrição da oferta de emprego

Marketing/Social Media Specialist - Remote

About the Role:
We are looking for a creative and results-driven Marketing/Social Media Specialist to join our team remotely. The ideal candidate will be responsible for developing and implementing marketing strategies, managing our social media channels, and increasing brand awareness through engaging content and campaigns. This role is perfect for a self-starter who thrives in a fast-paced digital environment and has a passion for data-driven marketing.

Key Responsibilities:

• Develop and execute social media strategies to enhance brand visibility and engagement.
• Manage and grow all company social media accounts (Facebook, Instagram, LinkedIn, TikTok, etc.).
• Create compelling, shareable content (graphics, videos, infographics, and written posts).
• Plan and optimize paid social media campaigns to drive traffic and conversions.
• Monitor trends, competitor activity, and industry news to keep our strategy fresh.
• Analyze performance metrics and adjust campaigns for maximum impact.
• Engage with our online community by responding to comments, messages, and reviews.
• Collaborate with team members to align marketing efforts across platforms.
• Stay up-to-date with the latest digital marketing trends and best practices.

Qualifications & Skills:

• Proven experience as a Social Media Specialist or Digital Marketer.
• Strong understanding of social media platforms, algorithms, and best practices.
• Proficiency in content creation tools (Canva, Adobe Creative Suite, CapCut, etc.).
• Experience with social media management tools (Hootsuite, Buffer, Meta Business Suite).
• Knowledge of SEO, Google Analytics, and paid advertising (Meta Ads, Google Ads).
• Excellent copywriting, storytelling, and communication skills.
• Ability to work independently, meet deadlines, and adapt strategies in real time.
• Strong analytical skills to track KPIs and optimize campaigns.

Preferred (But Not Required):

• Experience in healthcare or dental marketing.
• Basic knowledge of email marketing (Mailchimp, Klaviyo).
• Video editing or photography skills.

This is a fully remote position. If you're a creative marketer who loves turning data into engaging content, we'd love to hear from you!