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A digital marketing agency is seeking a Google Ads Management Specialist (Senior Performance Strategist) to manage complex accounts and high budgets in a remote capacity. Ideal candidates will have 3-5 years of Google Ads experience, a deep analytical mindset, and excellent communication skills to liaise with clients effectively. Responsibilities include planning and optimizing Google Ads campaigns, monitoring performance, and collaborating with internal teams to drive impactful results. Join a team that values expertise and excellence.
Digital Marketing Agency
Full-time | Remote
We are looking for a world-class Google Ads Specialist.
Someone who lives and breathes paid acquisition and is comfortable managing complex accounts, high budgets, and demanding clients.
You must be able to :
This is not a junior role.
This is not a "set it and forget it" role.
We are looking for a Google Ads genius.
Someone who knows their craft at a very high level and can drive meaningful performance improvements.
You will work mainly with e-commerce and professional service brands across North America.
You will collaborate with our internal creative, CRO, SEO, and dev teams to produce full-funnel marketing results.
Plan, build, and optimize advanced Google Ads campaigns (Search, Performance Max, Display, YouTube, remarketing, Shopping, Demand Gen).
Develop smart bidding strategies based on business objectives, CAC targets, ROAS goals, and revenue metrics.
Continuously test ad variations, keywords, landing pages, and audiences for measurable lift.
Set up and troubleshoot conversions through Google Tag Manager, Google Analytics 4, Google Ads conversion tracking, and server-side tracking setups.
Understand attribution models and how to interpret multi-touch data.
Diagnose tracking mismatches or data anomalies with confidence.
Work effectively with developers when technical support is needed.
Be the expert in the room - able to explain complex concepts in a simple, confident, professional way.
Present monthly performance reports with clarity, recommendations, and next steps.
Translate data into actionable insights clients can understand and trust.
Manage expectations, timelines, and strategic priorities with professionalism.
Monitor budgets, pacing, and forecasts across all accounts.
Conduct deep audits to identify underperforming areas and growth opportunities.
Understand how Google Ads integrates with the full marketing funnel (SEO, CRO, email, creative).
Build and maintain dashboards for clear reporting and trend analysis.
Work side-by-side with creative and dev teams to align ads, landing pages, and tracking.
Collaborate with internal PMs to manage tasks, deliverables, and deadlines.
Provide strategic recommendations to improve client results across all channels.
If you're the person who other ads specialists come to with questions...
If you love solving hard technical problems...
If you want to work with a team that values expertise and excellence...
We want to meet you.
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