Especialista em Marketing Digital - Temporário (1 ano)

Discovery, Inc. (Formerly Scripps Networks Interactive); Barueri; Híbrido; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

A leading entertainment company in Barueri, São Paulo is seeking a Senior Digital Marketing Analyst to develop and execute social media strategies, ensuring audience engagement and performance. The ideal candidate has 3-4 years of experience in digital marketing, strong project management skills, and proficiency in English and Portuguese. Responsibilities include overseeing digital campaigns and collaborating with teams across the organization to create impactful marketing material.

Serviços

Career defining opportunities

Thoughtfully curated benefits

Qualificações

• 3-4 years of experience in digital marketing or a similar role.
• Advanced English (written and oral) and deep knowledge of Portuguese.
• Strong communication, presentation, organizational, and time management skills.

Responsabilidades

• Develop and execute social media strategies across platforms.
• Analyze KPIs to optimize digital campaigns and drive performance.
• Lead influencer marketing initiatives and work with agencies.

Conhecimentos

Social media strategy

KPI analysis

Influencer marketing

Project management

Digital marketing trends

Formação académica

Marketing, Advertising, Communication or Business Management

Ferramentas

MS Word

PowerPoint

Excel

Descrição da oferta de emprego

Welcome to Warner Bros. Discovery... the stuff dreams are made of.

Who We Are...

When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what's next...

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Your new role:

In this position, you will be responsible for developing and executing social media strategies across multiple platforms, ensuring consistent presence and audience engagement. You will analyze KPIs to optimize digital campaigns and drive performance, while leading influencer marketing initiatives, including negotiations and coordination with agencies. Your expertise in digital trends and emerging technologies will be key to proposing innovative solutions. Additionally, you will manage projects with agencies and events, working closely with the Publicity (Press), Promotions, and Trade Marketing teams to align strategies, create compelling materials, and strengthen partnerships with media, collaborators, and exhibitors such as Cinemark and Cinepolis.

Your role accountabilities:

• Proven experience in social media strategy and execution across multiple platforms (Facebook, Instagram, YouTube, TikTok, etc.);
• Strong ability to analyze KPIs and optimize performance for digital campaigns;
• Expertise in influencer marketing, including negotiation and coordination with agencies;
• Solid knowledge of digital marketing trends and emerging technologies;
• Strong project management skills to coordinate agencies, events;
• Work closely with the Publicity (Press), Promotions and Trade Marketing departments, joining strategies, offering creative materials, to secure collaboration from media, partners, and exhibitors (Cinemark, Cinepolis, etc);

Qualification & Experiences:

• 3-4 years of work experience in the Marketing industry as a Senior Digital; Marketing Analyst, Digital Marketing Strategist, or similar role;
• Marketing, Advertising, Communication or Business Management;
• Natively online (hard user);
• Advanced English language skills - written and oral;
• Deep knowledge of the Portuguese language, especially in writing;
• Proficiency with MS Word, PowerPoint & Excel required;
• Good time management, high sense of priority, and organizational skills;
• Ability to work concurrently with different task profiles;
• Strong communication and presentation skills;
• Creatively Strategic and Data-driven;
• Solid analytical and problem-solving abilities;
• Highly motivated and detail-oriented individual;
• Ability to work both as a team member and independently;
• Capability to work under pressure and in a competitive environment.

Other nice to have:

• Advanced Spanish is desirable;
• Previous experience in the entertainment industry;
• Knowledge of agile methodologies and familiarity with digital product management;
• Frameworks;
• Enthusiastic about new resources, technology, and media.

How We Get Things Done...

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, union status, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.

If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.