Digital Marketing Specialist

Dsm; São Paulo; Presencial; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

A global leader in nutrition is seeking a Digital Marketing Specialist in São Paulo, Brazil. The role involves developing and executing comprehensive digital marketing campaigns, collaborating with internal teams and agencies, and utilizing tools like Adobe Experience Cloud and Google Ads. Candidates should have a degree in a relevant field, strong B2B marketing experience, and excellent communication skills. The position offers a challenging and inspiring work environment, with opportunities for personal and career growth.

Serviços

Career development opportunities

Inspiring work environment

Competitive remuneration policy

Qualificações

• Degree in a relevant field like Business Administration or Digital Marketing.
• Experience in a similar role in a B2B environment or digital agency.
• Familiarity with Adobe Experience Cloud, Marketo, Google AdWords.

Responsabilidades

• Develop and execute 360° digital marketing campaigns.
• Collaborate with marketing colleagues for campaign setup and reporting.
• Be the key person for integrated digital campaigns.

Conhecimentos

Adobe Experience Cloud

Digital marketing

B2B experience

Google AdWords

Communication skills

MS Dynamics

Social media management

Analytical skills

Formação académica

Degree in Business Administration, Digital Marketing, or E-Commerce

Ferramentas

Marketo

LinkedIn Campaign Manager

Descrição da oferta de emprego

DSM - Bright Science.

Brighter Living.

Digital Marketing Specialist

The Challenge

You will be responsible for briefing, execution, optimization and measuring success.

Together with the Digital Marketing lead you will work on the implementation and execution of digital marketing strategic roadmap for DSM Animal Nutrition & Health - working on further platform improvements and integrations in close collaboration with DSM Group Digital Services and our Virtual & Digital sales team that is responsible for the DSM Customer Portal and CRM (MS Dynamics).

The Position

• Develop 360o campaigns - overlooking content & platforms, in close collaboration with marcom & Digital Marketing colleagues - including campaign set-up, execution & report-out to enable growth in both a brand & demand marketing focusing through the entire marketing funnel
• Use existing digital platforms & tools, like the Adobe Experience Cloud, LinkedIn Campaign Manager, Google AdWords and Marketo to run personalized and data-driven campaigns including A / B testing and segmentation
• Be the go-to person for integrated digital campaigns.
• Responsible for planning, alignment with agencies and execution
• Work together with colleagues in the marcom team and take a pro‑active role in strategic online campaign advise
• Standardize campaign processes and develop templates for different type of objectives and audience
• Work closely together with our agencies in delivering successful and outstanding campaigns
• Inspire internal colleagues, both Regional and regional, with great examples of digital marketing success - driving business growth via online platforms and personalized campaigns

Ideal Profile

• Degree in the field of Business Administration, Digital Marketing or E-Commerce;
• Experience in a similar role, in a B2B environment or at a digital agency;
• Very good knowledge of Adobe Experience Cloud (Experience Manager, Target and Analytics), Marketo (or similar solutions from other brands), Google AdWords and LinkedIn Campaign Manager.
• Knowledge of MS Dynamics (CRM) is an advantage;
• A proactive attitude and wants to take the lead in bringing digital campaigning to the next level;
• Knowledge of social media management & social listening tooling;
• The skills and experience to turn ideas and business request into concrete actions and (strategic) initiatives that drive business growth
• Understanding of M&S sales and the ability to use data to improve and learn
• Advanced / Fluent English
• Language skills are required, both written & verbal
• Very good knowledge of digital and social media, being truly digital savvy with a certain level of curiosity that is always looking to improve, innovate and accelerate in digital marketing
• Excellent communication skills (both orally and written) with a committed and independent way of working
• An open attitude and is highly motivated, flexible, and team‑oriented personality

Rewards

Trabalhar para a DSM significa a oportunidade de realmente contribuir para melhorar a vida das pessoas e resolver os desafios do mundo atual.

Posições desafiadoras, oportunidades de carreira e um ambiente inspirador que permite aprimorar o seu desenvolvimento pessoal.

A DSM reconhece que o sucesso contínuo da empresa depende do desenvolvimento constante e engajamento de seus colaboradores.

Procura ter uma política de remuneração justa e competitiva, reconhecendo as competências e performance individual e de equipe.