Digital Marketing Specialist

Builder Lead Converter; Itajaí; Teletrabalho; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

A leading digital marketing agency in Brazil is seeking a Digital Marketing Specialist to manage and optimize online advertising campaigns. This versatile role involves scheduling content, analyzing performance, and driving lead generation. The ideal candidate has proven experience in digital marketing, strong skills in analytics, and is proficient in various advertising platforms. This position offers a competitive salary ranging from $1,300 to $1,600 monthly and the opportunity to work in a supportive, remote environment.

Serviços

Competitive salary

Opportunities for professional growth

Supportive work environment

Qualificações

• Proven experience as a Digital Marketing Specialist or similar role.
• Strong expertise in Facebook Ads Manager, YouTube Ads, TikTok Ads Manager.
• Proficiency in Google Tag Manager and conversion tracking setup.
• Skilled in using analytics and reporting tools.
• Strong analytical skills to interpret data.
• Excellent organizational skills and attention to detail.
• Ability to work independently and collaboratively in a fast-paced environment.

Responsabilidades

• Manage and optimize paid advertising campaigns across platforms.
• Schedule and publish content across various channels.
• Monitor social engagement and provide insights.
• Analyze campaign performance and report findings.
• Implement tracking using Google Tag Manager.
• Build custom dashboards for clear insights.
• Identify opportunities for lead generation.

Conhecimentos

Facebook Ads Manager

YouTube Ads

TikTok Ads Manager

Google Tag Manager

Google Analytics

Meta Business Suite

Looker Studio

Analytical thinking

Organization skills

Formação académica

Bachelor's degree in Marketing, Business, or related field

Ferramentas

Google Analytics

GA4

Looker Studio

Descrição da oferta de emprego

Overview

Digital Marketing Strategy and Messaging Specialist at Top 100 Digital Marketing Agency. StratDev Digital Marketing is looking for a dynamic and qualified individual to join our in-house team as a Digital Marketing Specialist. This is a versatile role that will include a lot of different tasks across a variety of projects, including both internal and client initiatives.

Role: Digital Marketing Specialist at Builder Lead Converter

About Us: Builder Lead Converter is a dynamic and innovative company specializing in helping builders convert leads into customers through cutting-edge marketing strategies. We pride ourselves on delivering exceptional results and providing our clients with top-tier service. We are seeking a passionate and experienced Digital Marketing Specialist to join our team and drive our online advertising, social media, and performance reporting efforts.

• Responsibilities
• Manage and optimize paid advertising campaigns across Facebook, Instagram, YouTube, and TikTok to maximize ROI.
• Schedule and publish content across Facebook, Instagram, YouTube, TikTok, and Google Business Profile (GBP).
• Monitor social engagement, identify trends, and provide insights to the marketing team.
• Analyze and report on the performance of all paid campaigns and social channels, providing weekly and monthly reports with actionable recommendations.
• Track and improve KPIs, including CTR, CPC, CPA, ROAS, and conversions.
• Implement and maintain tracking using Google Tag Manager (GTM) and ensure proper conversion tracking across all platforms.
• Build custom dashboards and automate reporting using Google Analytics (GA4), Looker Studio, and other tools to deliver clear, data-driven insights.
• Stay updated with the latest trends and best practices in digital advertising, analytics, and social media platforms.
• Ensure consistent brand messaging across all digital channels.
• Identify new opportunities to generate more leads through campaign optimization, platform features, and emerging digital channels.

• Qualifications
• Proven experience as a Digital Marketing Specialist or similar role.
• Strong expertise in Facebook Ads Manager, YouTube Ads, TikTok Ads Manager, and Google Business Profile optimization.
• Proficiency in Google Tag Manager (GTM) and experience with conversion tracking setup.
• Skilled in using analytics and reporting tools such as Google Analytics / GA4, Meta Business Suite, Looker Studio, and platform-native insights.
• Strong analytical skills with the ability to interpret data and make data-driven decisions.
• Excellent organizational skills and attention to detail.
• Ability to work independently and collaboratively in a fast-paced, results-oriented environment.
• Bachelor's degree in Marketing, Business, or a related field is preferred.

What We Offer

• Competitive salary: $1,300 - $1,600/month
• Remote position
• Working hours: 8 am - 5 pm CDT, Monday to Friday
• Opportunities for professional growth and development
• A supportive and collaborative work environment
• The chance to make a significant impact on the company's growth and success

Role: Senior Digital Marketing Specialist – Paid Media at Labelium

Labelium is a leading Digital Performance Agency dedicated to driving business growth through data-driven strategies across 16 countries and 23 global offices. Since our inception in ****, our team of over 1,300 skilled professionals has partnered with hundreds of local and international companies, helping them achieve measurable success. We are looking for a Senior Digital Marketing Specialist to lead paid media initiatives and deliver impactful results across our global client portfolio.

• Responsibilities
• Develop and execute paid media strategies across multiple channels, including search, social, display, and programmatic.
• Lead campaign planning, execution, optimization, and reporting to drive ROI and achieve KPI targets.
• Collaborate with cross-functional teams to develop data-backed insights and improvement opportunities.
• Leverage advanced analytics tools and platforms to extract actionable insights and inform media planning decisions.
• Maintain up-to-date knowledge of industry trends, emerging technologies, and best practices in paid media.

• Requirements
• Minimum 5 years of paid media experience in an agency or brand environment.
• Demonstrated success in managing large-scale paid media campaigns and achieving measurable results.
• Proficiency in paid media platforms, including Google Ads, Meta Business Suite, TikTok Ads Manager, and programmatic advertising.
• Strong analytical skills and proficiency in data analysis tools such as Google Analytics, Tableau, or Power BI.
• Excellent communication skills and ability to work in a fast-paced, results-driven environment.

Role: Lifecycle Marketing Specialist

Location: Latam (Remote)

About the Role: We’re looking for a Lifecycle Marketing Specialist to plan, build, and optimize campaigns that drive user engagement, monetization, and retention. You’ll own the execution of push notifications, in-app messages, and email marketing using tools like MoEngage and Purchasely, while working...

Role: Performance Marketing Specialist

We are seeking a Performance Marketing Specialist to take full ownership of our paid media strategy and execution across multiple global platforms. This is a high‑impact role for a data‑driven marketer who thrives on scaling campaigns, optimizing funnels, and turning insights into growth. Location: Remote Time Zone: GMT +3